Houzz vs Urban Analytics
Houzz vs Urban Analytics, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Houzz is on 73/100 and Urban Analytics on 19/100.
Where each one leads
Houzz
- our overall score: 73/100 against 19/100
- agent readiness: 41/100 against 21/100
- domain rating: 92/100 against 31/100
- headcount: 1,397 against 967
- LinkedIn following: 124,128 against 56,506
Urban Analytics
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Houzz | Urban Analytics |
|---|---|---|
| What it is | An online platform and marketplace connecting homeowners with home design professionals, renovation contractors, and home furnishing products. | Real estate data and analytics for major Canadian cities. |
| Category | Proptech, Design, Home, Marketplace | Proptech, Real Estate Data, Analytics Platform, Business Intelligence |
| Sells toBusiness model | B2C | B2B |
| Offering | Platform | Platform |
| Founded | 2009 | 2015 |
| Headquarters | Palo Alto, United States | Vancouver, Canada |
| Status | Active | Active |
Size, funding and growth
| Measure | Houzz | Urban Analytics |
|---|---|---|
| Employees | 1,397 | 967 |
| Headcount growthLast 12 months | -5.8% | Not published |
| Total funding | $449M | Not published |
| Valuation | $4.0B | Not published |
| LinkedIn followers | 124,128 | 56,506 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Houzz | Urban Analytics |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 19/100 |
| Traction | 60/100 | 20/100 |
| Team | 70/100 | Not published |
| Search visibility | 36/100 | 20/100 |
| Quality | 86/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | F (21/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 31/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Houzz | Urban Analytics |
|---|---|---|
| Hosting | Not detected | Self Managed |
| Analytics | Not detected | Google Analytics 4, Segment |
What users say
| Measure | Houzz | Urban Analytics |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 4 negative across 6 threads | 0 positive, 0 negative across 2 threads |
“So a few years ago there was an app called Houzz which took the market by storm. It allowed you to search, view, and tag pictures and items in your photos - which would be house related (interior/exterior).”r/InteriorDesign
“Developers hit pause on riskier, highrise condo projects: Urban Analytics.”r/vancouver
Houzz vs Urban Analytics: common questions
Which is better, Houzz or Urban Analytics?
On our 0-100 score Houzz rates higher (73/100 against 19/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do Houzz and Urban Analytics compare on the numbers?
Houzz leads on our overall score (73/100 against 19/100), agent readiness (41/100 against 21/100), domain rating (92/100 against 31/100), headcount (1,397 against 967), LinkedIn following (124,128 against 56,506).
What do real users say about Houzz and Urban Analytics?
Houzz: 1 positive and 4 negative mentions across 6 Reddit threads we track, mostly in r/InteriorDesign. Urban Analytics: 0 positive and 0 negative mentions across 2 Reddit threads we track, mostly in r/vancouver.
Read the full Houzz review and pricing or the Urban Analytics review and pricing. You can also browse other Houzz alternatives we track.