HomeRoots vs Qogita
HomeRoots vs Qogita, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: HomeRoots is on 21/100 and Qogita on 64/100.
Where each one leads
HomeRoots
Leads on none of the measures we hold for both companies.
Qogita
- our overall score: 64/100 against 21/100
- agent readiness: 39/100 against 30/100
- headcount: 176 against 29
- headcount growth: +21.7% against +16.6%
- LinkedIn following: 7,273 against 1,820
At a glance
| Measure | HomeRoots | Qogita |
|---|---|---|
| What it is | B2B wholesale marketplace for furniture and lighting, connecting businesses with suppliers. | Global B2B wholesale platform connecting retailers with brands for diverse product sourcing. |
| Category | E-commerce, Marketplace, Wholesale, Furniture | E-commerce, Retail, Wholesale, Marketplace |
| Sells toBusiness model | B2B | B2B |
| Offering | Marketplace | Software |
| Founded | 2018 | 2021 |
| Headquarters | New York, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | HomeRoots | Qogita |
|---|---|---|
| Employees | 29 | 176 |
| Headcount growthLast 12 months | +16.6% | +21.7% |
| Total funding | Not published | $114M |
| Latest round | Not published | Series B |
| LinkedIn followers | 1,820 | 7,273 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | HomeRoots | Qogita |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 21/100 | 64/100 |
| Traction | 15/100 | 60/100 |
| Team | Not published | 70/100 |
| Community | 8/100 | 15/100 |
| Search visibility | 34/100 | 46/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (30/100) | F (39/100) |
| Domain ratingLink authority, 0-100 | 50/100 | 51/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | HomeRoots | Qogita |
|---|---|---|
| Hosting | AWS | Vercel |
| CDN | CloudFront | Cloudflare |
| CMS | Not detected | Ghost |
| Frameworks | Not detected | Next.js, Tailwind CSS |
| Support stack | Not detected | HubSpot |
HomeRoots vs Qogita: common questions
Which is better, HomeRoots or Qogita?
On our 0-100 score Qogita rates higher (64/100 against 21/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do HomeRoots and Qogita compare on the numbers?
Qogita leads on our overall score (64/100 against 21/100), agent readiness (39/100 against 30/100), headcount (176 against 29), headcount growth (+21.7% against +16.6%), LinkedIn following (7,273 against 1,820).
Read the full HomeRoots review and pricing or the Qogita review and pricing. You can also browse other HomeRoots alternatives we track.