Hippo Video vs Loom
Hippo Video vs Loom, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Hippo Video is on 34/100 and Loom on 61/100.
Where each one leads
Hippo Video
Leads on none of the measures we hold for both companies.
Loom
- our overall score: 61/100 against 34/100
- agent readiness: 49/100 against 43/100
- domain rating: 91/100 against 71/100
- headcount: 295 against 69
- LinkedIn following: 98,198 against 8,700
At a glance
| Measure | Hippo Video | Loom |
|---|---|---|
| What it is | AI-powered video creation and engagement platform for sales and marketing. | AI-powered video messaging platform for seamless communication and enhanced productivity. |
| Category | Video Marketing, Sales Enablement, MarTech, Generative AI | Productivity, Video Messaging, Productivity Software, Communication Tools |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2016 | 2016 |
| Headquarters | San Francisco, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Hippo Video | Loom |
|---|---|---|
| Employees | 69 | 295 |
| LinkedIn followers | 8,700 | 98,198 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Hippo Video | Loom |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 34/100 | 61/100 |
| Traction | 18/100 | 20/100 |
| Team | 60/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 22/100 | 34/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (43/100) | D (49/100) |
| Domain ratingLink authority, 0-100 | 71/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Hippo Video | Loom |
|---|---|---|
| Hosting | Self Managed | Vercel |
| CDN | Not detected | Vercel |
| Frameworks | Not detected | Next.js, Tailwind CSS |
| Analytics | Google Analytics 4, Google Tag Manager | Google Tag Manager, Amplitude |
| Support stack | HubSpot | Not detected |
Product and pricing
| Measure | Hippo Video | Loom |
|---|---|---|
| Key features | Not published | AI-powered Video Messaging, Lightning Fast Screen Recording, Intuitive Video Editor, Seamless Integrations & Sharing, Engagement & Collaboration Tools, Enterprise-Grade Security |
Hippo Video vs Loom: common questions
Which is better, Hippo Video or Loom?
On our 0-100 score Loom rates higher (61/100 against 34/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Hippo Video and Loom compare on the numbers?
Loom leads on our overall score (61/100 against 34/100), agent readiness (49/100 against 43/100), domain rating (91/100 against 71/100), headcount (295 against 69), LinkedIn following (98,198 against 8,700).
Read the full Hippo Video review and pricing or the Loom review and pricing. You can also browse other Hippo Video alternatives we track.

