Happiness Insurance vs Hippo Insurance
Happiness Insurance vs Hippo Insurance, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Happiness Insurance is on 31/100 and Hippo Insurance on 56/100.
Where each one leads
Happiness Insurance
Leads on none of the measures we hold for both companies.
Hippo Insurance
- our overall score: 56/100 against 31/100
- agent readiness: 45/100 against 21/100
- domain rating: 73/100 against 2/100
- funding raised: $720M against $5.0M
- LinkedIn following: 39,494 against 116
At a glance
| Measure | Happiness Insurance | Hippo Insurance |
|---|---|---|
| What it is | The world's only Happiness Insurance®. | Proactive homeowners insurance leveraging smart home technology and modern coverage. |
| Category | Insurance, Travel, Fintech, InsurTech | Insurance, Fintech, Home, InsurTech |
| Sells toBusiness model | B2C | B2C |
| Offering | Services | Software |
| Founded | 2023 | 2015 |
| Headquarters | Irvine, USA | Austin, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Happiness Insurance | Hippo Insurance |
|---|---|---|
| Employees | Not published | 617 |
| Headcount growthLast 12 months | Not published | +2.8% |
| Total funding | $5.0M | $720M |
| Latest round | equity crowdfunding | Post-IPO |
| Valuation | Not published | $1.1B |
| LinkedIn followers | 116 | 39,494 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Happiness Insurance | Hippo Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 31/100 | 56/100 |
| Traction | 33/100 | 60/100 |
| Team | Not published | 80/100 |
| Search visibility | 31/100 | 24/100 |
| Quality | 35/100 | 55/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (21/100) | D (45/100) |
| Domain ratingLink authority, 0-100 | 2/100 | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Happiness Insurance | Hippo Insurance |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Not detected | Cloudflare |
| CMS | WordPress | Not detected |
| Frameworks | Not detected | Next.js, Tailwind CSS |
Happiness Insurance vs Hippo Insurance: common questions
Which is better, Happiness Insurance or Hippo Insurance?
On our 0-100 score Hippo Insurance rates higher (56/100 against 31/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Happiness Insurance and Hippo Insurance compare on the numbers?
Hippo Insurance leads on our overall score (56/100 against 31/100), agent readiness (45/100 against 21/100), domain rating (73/100 against 2/100), funding raised ($720M against $5.0M), LinkedIn following (39,494 against 116).
Read the full Happiness Insurance review and pricing or the Hippo Insurance review and pricing. You can also browse other Happiness Insurance alternatives we track.

