Gusto vs Paycor
Gusto vs Paycor, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gusto is on 73/100 and Paycor on 23/100.
Where each one leads
Gusto
- our overall score: 73/100 against 23/100
Paycor
- agent readiness: 51/100 against 25/100
At a glance
| Measure | Gusto | Paycor |
|---|---|---|
| What it is | Gusto is an all-in-one HR platform providing payroll, benefits, and HR management solutions for small and medium-sized businesses. | Cloud-based HR software for small and medium-sized businesses. |
| Category | Enterprise, HR, Payroll, SMB | HR Tech, SMB Software, Payroll, Human Capital Management |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2011 | 1997 |
| Headquarters | San Francisco, USA | Cincinnati, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Gusto | Paycor |
|---|---|---|
| Employees | 2,690 | 2,734 |
| Total funding | $856M | Not published |
| Valuation | $10B | Not published |
| LinkedIn followers | 74,883 | 89,190 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gusto | Paycor |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 23/100 |
| Traction | 60/100 | 20/100 |
| Team | 70/100 | Not published |
| Community | 8/100 | 8/100 |
| Search visibility | 46/100 | 33/100 |
| Quality | 86/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (25/100) | D (51/100) |
| Domain ratingLink authority, 0-100 | 86/100 | 78/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gusto | Paycor |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | WordPress |
| Frameworks | Next.js | Jquery |
| Analytics | Not detected | Google Tag Manager |
What users say
| Measure | Gusto | Paycor |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 0 positive, 3 negative across 6 threads |
“BUYER BEWARE! If you're looking for a Payroll Provider, DO NOT CHOOSE PAYCOR!!. Paycor is TERRIBLE! They will provide a fee schedule in the contract. They will then tell you to ignore the provision that says miscellaneous charges may apply,”r/smallbusiness
Gusto vs Paycor: common questions
Which is better, Gusto or Paycor?
On our 0-100 score Gusto rates higher (73/100 against 23/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Gusto and Paycor compare on the numbers?
Gusto leads on our overall score (73/100 against 23/100). Paycor leads on agent readiness (51/100 against 25/100).
What do real users say about Gusto and Paycor?
Paycor: 0 positive and 3 negative mentions across 6 Reddit threads we track, mostly in r/smallbusiness.
Read the full Gusto review and pricing or the Paycor review and pricing. You can also browse other Gusto alternatives we track.

