Gusto vs Haven
Gusto vs Haven, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gusto is on 73/100 and Haven on 38/100.
Where each one leads
Gusto
- our overall score: 73/100 against 38/100
- domain rating: 86/100 against 70/100
Haven
- agent readiness: 41/100 against 25/100
At a glance
| Measure | Gusto | Haven |
|---|---|---|
| What it is | Gusto is an all-in-one HR platform providing payroll, benefits, and HR management solutions for small and medium-sized businesses. | An employee benefits platform that simplifies benefits administration for businesses. |
| Category | Enterprise, HR, Payroll, SMB | HR Tech, Employee Benefits, SaaS, Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2011 | 2017 |
| Headquarters | San Francisco, USA | San Francisco, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Gusto | Haven |
|---|---|---|
| Employees | 2,690 | Not published |
| Total funding | $856M | Not published |
| Valuation | $10B | Not published |
| LinkedIn followers | 74,883 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gusto | Haven |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 73/100 | 38/100 |
| Traction | 60/100 | 32/100 |
| Team | 70/100 | 30/100 |
| Community | 8/100 | 15/100 |
| Search visibility | 46/100 | 11/100 |
| Quality | 86/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (25/100) | D (41/100) |
| Domain ratingLink authority, 0-100 | 86/100 | 70/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gusto | Haven |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | CloudFront |
| Frameworks | Next.js | Next.js, Tailwind CSS |
| Analytics | Not detected | Google Tag Manager |
Gusto vs Haven: common questions
Which is better, Gusto or Haven?
On our 0-100 score Gusto rates higher (73/100 against 38/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Gusto and Haven compare on the numbers?
Gusto leads on our overall score (73/100 against 38/100), domain rating (86/100 against 70/100). Haven leads on agent readiness (41/100 against 25/100).
Read the full Gusto review and pricing or the Haven review and pricing. You can also browse other Gusto alternatives we track.