Gmarket vs LFMall
Gmarket vs LFMall, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gmarket is on 59/100 and LFMall on 17/100.
Where each one leads
Gmarket
- our overall score: 59/100 against 17/100
- domain rating: 77/100 against 49/100
LFMall
- agent readiness: 34/100 against 25/100
At a glance
| Measure | Gmarket | LFMall |
|---|---|---|
| What it is | Leading South Korean online marketplace offering a vast array of products for domestic and international e-commerce. | South Korean premium lifestyle online shopping platform offering fashion, beauty, living, and food. |
| Category | E-commerce, Marketplace, RetailTech, Consumer App | E-commerce, Marketplace, Fashion Tech, RetailTech |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 2000 | 2014 |
| Headquarters | Incheon, South Korea | Seoul, South Korea |
| Status | Active | Active |
Size, funding and growth
| Measure | Gmarket | LFMall |
|---|---|---|
| Total funding | $1.2B | Not published |
| Latest round | Series B | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gmarket | LFMall |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 59/100 | 17/100 |
| Traction | 40/100 | Not published |
| Team | 40/100 | 30/100 |
| Search visibility | 17/100 | 13/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (25/100) | F (34/100) |
| Domain ratingLink authority, 0-100 | 77/100 | 49/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gmarket | LFMall |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
Gmarket vs LFMall: common questions
Which is better, Gmarket or LFMall?
On our 0-100 score Gmarket rates higher (59/100 against 17/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Gmarket and LFMall compare on the numbers?
Gmarket leads on our overall score (59/100 against 17/100), domain rating (77/100 against 49/100). LFMall leads on agent readiness (34/100 against 25/100).
Read the full Gmarket review and pricing or the LFMall review and pricing. You can also browse other Gmarket alternatives we track.

