Gmarket vs Karrot
Gmarket vs Karrot, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gmarket is on 59/100 and Karrot on 61/100.
Where each one leads
Gmarket
- domain rating: 77/100 against 58/100
- funding raised: $1.2B against $162M
Karrot
- agent readiness: 51/100 against 25/100
At a glance
| Measure | Gmarket | Karrot |
|---|---|---|
| What it is | Leading South Korean online marketplace offering a vast array of products for domestic and international e-commerce. | South Korea's largest second-hand marketplace and a leading C2C mobile marketplace. |
| Category | E-commerce, Marketplace, RetailTech, Consumer App | Not published |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 2000 | 2015 |
| Headquarters | Incheon, South Korea | Seoul, South Korea |
| Status | Active | Active |
Size, funding and growth
| Measure | Gmarket | Karrot |
|---|---|---|
| Total funding | $1.2B | $162M |
| Latest round | Series B | Series D |
| Valuation | Not published | $2.7B |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gmarket | Karrot |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 59/100 | 61/100 |
| Traction | 40/100 | 40/100 |
| Team | 40/100 | 70/100 |
| Search visibility | 17/100 | 12/100 |
| Quality | 78/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (25/100) | D (51/100) |
| Domain ratingLink authority, 0-100 | 77/100 | 58/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gmarket | Karrot |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | CloudFront |
| CMS | Not detected | Ghost |
| Frameworks | Not detected | Remix, Tailwind CSS |
Gmarket vs Karrot: common questions
Which is better, Gmarket or Karrot?
On our 0-100 score Karrot rates higher (61/100 against 59/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Gmarket and Karrot compare on the numbers?
Gmarket leads on domain rating (77/100 against 58/100), funding raised ($1.2B against $162M). Karrot leads on agent readiness (51/100 against 25/100).
Read the full Gmarket review and pricing or the Karrot review and pricing. You can also browse other Gmarket alternatives we track.