Fixel vs Flok
Fixel vs Flok, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Fixel is on 40/100 and Flok on 54/100.
Where each one leads
Fixel
Leads on none of the measures we hold for both companies.
Flok
- our overall score: 54/100 against 40/100
- agent readiness: 48/100 against 32/100
- headcount: 11 against 4
- funding raised: $36.9M against $100K
- LinkedIn following: 825 against 539
At a glance
| Measure | Fixel | Flok |
|---|---|---|
| What it is | Automated audience segmentation tool that ranks website visitors by engagement level. | AI-powered customer connection engine for businesses, driving loyalty, acquisition, and personalization. |
| Category | Marketing, Advanced Targeting, Audience Segmentation, E-commerce | Marketing, Customer Loyalty, MarTech, AdTech |
| Sells toBusiness model | B2B | B2B, B2B2C |
| Offering | Software | Software |
| Founded | 2017 | 2007 |
| Headquarters | Tel Aviv, Israel | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Fixel | Flok |
|---|---|---|
| Employees | 4 | 11 |
| Total funding | $100K | $36.9M |
| Latest round | Seed | Series B |
| LinkedIn followers | 539 | 825 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Fixel | Flok |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 40/100 | 54/100 |
| Traction | 32/100 | 49/100 |
| Team | Not published | 60/100 |
| Search visibility | 30/100 | 29/100 |
| Quality | 52/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (32/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | 33/100 | 36/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Fixel | Flok |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | WordPress | Webflow |
| Frameworks | Jquery | Not detected |
| Analytics | Not detected | Google Tag Manager |
| Support stack | Not detected | HubSpot |
Fixel vs Flok: common questions
Which is better, Fixel or Flok?
On our 0-100 score Flok rates higher (54/100 against 40/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Fixel and Flok compare on the numbers?
Flok leads on our overall score (54/100 against 40/100), agent readiness (48/100 against 32/100), headcount (11 against 4), funding raised ($36.9M against $100K), LinkedIn following (825 against 539).
Read the full Fixel review and pricing or the Flok review and pricing. You can also browse other Fixel alternatives we track.