E.L.F. Cosmetics vs Sephora
E.L.F. Cosmetics vs Sephora, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: E.L.F. Cosmetics is on 39/100 and Sephora on 25/100.
Where each one leads
E.L.F. Cosmetics
- our overall score: 39/100 against 25/100
- agent readiness: 41/100 against 25/100
Sephora
- domain rating: 87/100 against 76/100
- headcount: 51,737 against 1,848
- LinkedIn following: 2,834,318 against 601,727
At a glance
| Measure | E.L.F. Cosmetics | Sephora |
|---|---|---|
| What it is | E.L.F. Cosmetics offers inclusive, accessible, clean, vegan, and cruelty-free makeup and skincare products. | Global retailer of prestige beauty products, offering cosmetics, skincare, fragrance, and haircare. |
| Category | Cosmetics, Beauty, Skincare, Makeup | Cosmetics, Skincare, Fragrance, Haircare |
| Sells toBusiness model | B2C | B2C |
| Offering | Software | hardware | services | marketplace | platform | Marketplace |
| Founded | 2004 | Not published |
| Headquarters | Oakland, United States | Neuilly-sur-Seine, France |
| Status | Active | Active |
Size, funding and growth
| Measure | E.L.F. Cosmetics | Sephora |
|---|---|---|
| Employees | 1,848 | 51,737 |
| LinkedIn followers | 601,727 | 2,834,318 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | E.L.F. Cosmetics | Sephora |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 39/100 | 25/100 |
| Traction | 20/100 | 20/100 |
| Team | 70/100 | 10/100 |
| Search visibility | 38/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 76/100 | 87/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | E.L.F. Cosmetics | Sephora |
|---|---|---|
| Hosting | Not detected | Azure |
| CDN | Cloudflare | Not detected |
| CMS | Shopify | Not detected |
What users say
| Measure | E.L.F. Cosmetics | Sephora |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 4 positive, 1 negative across 6 threads |
“The current 50% off promo on minis is discounting two full-size items at Sephora @ Kohls. Add 1 mini + 1 full-size Add another full-size Remove the mini My cart kept 50% off both full-size products. No idea how long it’ll last. YMMV!”r/Sephora
E.L.F. Cosmetics vs Sephora: common questions
Which is better, E.L.F. Cosmetics or Sephora?
On our 0-100 score E.L.F. Cosmetics rates higher (39/100 against 25/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do E.L.F. Cosmetics and Sephora compare on the numbers?
E.L.F. Cosmetics leads on our overall score (39/100 against 25/100), agent readiness (41/100 against 25/100). Sephora leads on domain rating (87/100 against 76/100), headcount (51,737 against 1,848), LinkedIn following (2,834,318 against 601,727).
What do real users say about E.L.F. Cosmetics and Sephora?
Sephora: 4 positive and 1 negative mentions across 6 Reddit threads we track, mostly in r/Sephora.
Read the full E.L.F. Cosmetics review and pricing or the Sephora review and pricing. You can also browse other E.L.F. Cosmetics alternatives we track.