CredPal vs Splitit
CredPal vs Splitit, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: CredPal is on 56/100 and Splitit on 51/100.
Where each one leads
CredPal
- our overall score: 56/100 against 51/100
- headcount: 170 against 96
- headcount growth: +184.5% against +8.3%
Splitit
- agent readiness: 55/100 against 36/100
- domain rating: 73/100 against 45/100
- funding raised: $298M against $16.6M
At a glance
| Measure | CredPal | Splitit |
|---|---|---|
| What it is | CredPal offers flexible "Shop Now, Pay Later" solutions, enabling installment payments for consumers and businesses across Africa. | Splitit offers a merchant-branded Installments-as-a-Service platform for Buy Now, Pay Later solutions. |
| Category | Fintech, Payments, Embedded Finance, Lending | Fintech, BNPL, Payments, Digital Payments |
| Sells toBusiness model | B2B | B2C | B2B |
| Offering | Software | platform | Software |
| Founded | 2018 | 2009 |
| Headquarters | Lagos, Nigeria | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | CredPal | Splitit |
|---|---|---|
| Employees | 170 | 96 |
| Headcount growthLast 12 months | +184.5% | +8.3% |
| Total funding | $16.6M | $298M |
| Latest round | Series A | Post-IPO |
| LinkedIn followers | 11,630 | 14,516 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | CredPal | Splitit |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 51/100 |
| Traction | 56/100 | 60/100 |
| Team | 70/100 | 80/100 |
| Search visibility | 23/100 | 34/100 |
| Quality | 58/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (36/100) | D (55/100) |
| Domain ratingLink authority, 0-100 | 45/100 | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | CredPal | Splitit |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | WordPress |
| Analytics | Not detected | Google Tag Manager |
What users say
| Measure | CredPal | Splitit |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 1 positive, 2 negative across 6 threads |
“I was taking advantage of the offer with Google where you can trade in a phone and get a new pixel 8a and 2 man credit, for only 4 man. Anyways, at checkout they had the option to use the service known as splitit. Where for zero fee they sp”r/JapanFinance
CredPal vs Splitit: common questions
Which is better, CredPal or Splitit?
On our 0-100 score CredPal rates higher (56/100 against 51/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do CredPal and Splitit compare on the numbers?
CredPal leads on our overall score (56/100 against 51/100), headcount (170 against 96), headcount growth (+184.5% against +8.3%). Splitit leads on agent readiness (55/100 against 36/100), domain rating (73/100 against 45/100), funding raised ($298M against $16.6M).
What do real users say about CredPal and Splitit?
Splitit: 1 positive and 2 negative mentions across 6 Reddit threads we track, mostly in r/JapanFinance.
Read the full CredPal review and pricing or the Splitit review and pricing. You can also browse other CredPal alternatives we track.

