Credible vs Upgrade
Credible vs Upgrade, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Credible is on 62/100 and Upgrade on 62/100.
Where each one leads
Credible
Leads on none of the measures we hold for both companies.
Upgrade
- agent readiness: 51/100 against 37/100
At a glance
| Measure | Credible | Upgrade |
|---|---|---|
| What it is | Financial marketplace for comparing and obtaining loans and other financial products. | Consumer credit and mobile banking platform offering personal loans, credit cards, and checking accounts. |
| Category | Fintech, Lending, Marketplace, Personal Loans | Fintech, Lending, Neobank, Credit Cards |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Platform |
| Founded | 2012 | 2016 |
| Headquarters | San Francisco, United States | San Mateo, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Credible | Upgrade |
|---|---|---|
| Employees | Not published | 16 |
| Total funding | Not published | $871M |
| Valuation | Not published | $6K |
| LinkedIn followers | Not published | 58 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Credible | Upgrade |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 62/100 |
| Traction | Not published | 52/100 |
| Team | 12/100 | 30/100 |
| Search visibility | Not published | 25/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (51/100) |
| Domain ratingLink authority, 0-100 | 73/100 | 77/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Credible | Upgrade |
|---|---|---|
| Hosting | AWS | AWS |
| CDN | Cloudflare | Not detected |
| Frameworks | Next.js, Graphql | Next.js, Bootstrap |
| Open source | Yes | No |
Credible vs Upgrade: common questions
Which is better, Credible or Upgrade?
Both score the same on our 0-100 rating, so the choice comes down to the 14 data points in the tables above rather than overall company strength.
How do Credible and Upgrade compare on the numbers?
Upgrade leads on agent readiness (51/100 against 37/100).
Read the full Credible review and pricing or the Upgrade review and pricing. You can also browse other Credible alternatives we track.

