Cover Whale vs Root Insurance
Cover Whale vs Root Insurance, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Cover Whale is on 44/100 and Root Insurance on 61/100.
Where each one leads
Cover Whale
- agent readiness: 42/100 against 33/100
Root Insurance
- our overall score: 61/100 against 44/100
- domain rating: 73/100 against 40/100
- funding raised: $1.6B against $67.5M
At a glance
| Measure | Cover Whale | Root Insurance |
|---|---|---|
| What it is | Insurtech platform providing instant commercial auto insurance quotes and policies. | Root Insurance is a technology company revolutionizing car insurance through data science and automation. |
| Category | InsurTech, Commercial Insurance, API Platform, Underwriting Automation | InsurTech, Auto Insurance, Renters Insurance, Homeowners Insurance |
| Sells toBusiness model | B2B | B2C |
| Offering | Platform | Software |
| Founded | 2017 | 2015 |
| Headquarters | New York, United States | Columbus, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Cover Whale | Root Insurance |
|---|---|---|
| Employees | Not published | 1,188 |
| Total funding | $67.5M | $1.6B |
| Latest round | Growth Equity | Debt |
| Valuation | Not published | $7 |
| LinkedIn followers | Not published | 51,959 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Cover Whale | Root Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 44/100 | 61/100 |
| Traction | 39/100 | 60/100 |
| Team | Not published | 70/100 |
| Search visibility | 4/100 | 23/100 |
| Quality | 58/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (42/100) | F (33/100) |
| Domain ratingLink authority, 0-100 | 40/100 | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Cover Whale | Root Insurance |
|---|---|---|
| Hosting | Flyio | AWS |
| CDN | Cloudflare | CloudFront |
| Frameworks | Next.js, Tailwind CSS | Gatsby |
| Analytics | Fathom | Google Tag Manager, Microsoft Clarity |
Cover Whale vs Root Insurance: common questions
Which is better, Cover Whale or Root Insurance?
On our 0-100 score Root Insurance rates higher (61/100 against 44/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Cover Whale and Root Insurance compare on the numbers?
Cover Whale leads on agent readiness (42/100 against 33/100). Root Insurance leads on our overall score (61/100 against 44/100), domain rating (73/100 against 40/100), funding raised ($1.6B against $67.5M).
Read the full Cover Whale review and pricing or the Root Insurance review and pricing. You can also browse other Cover Whale alternatives we track.