Coursera vs Passei Direto
Coursera vs Passei Direto, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Coursera is on 58/100 and Passei Direto on 47/100.
Where each one leads
Coursera
- our overall score: 58/100 against 47/100
- domain rating: 72/100 against 59/100
- headcount: 6,501 against 61
- LinkedIn following: 2,702,497 against 44,896
Passei Direto
- agent readiness: 43/100 against 26/100
At a glance
| Measure | Coursera | Passei Direto |
|---|---|---|
| What it is | A leading global online learning platform offering courses, certificates, and degrees from top universities and companies. | Passei Direto is an edtech platform connecting students and educational content. |
| Category | EdTech, Online Learning, Professional Development, Higher Education | EdTech, Education, Online Learning, Study Materials |
| Sells toBusiness model | B2C, B2B, B2G | B2C |
| Offering | Platform | Platform |
| Founded | 2012 | 2012 |
| Headquarters | Mountain View, United States | Rio de Janeiro, Brazil |
| Status | Active | Active |
Size, funding and growth
| Measure | Coursera | Passei Direto |
|---|---|---|
| Employees | 6,501 | 61 |
| LinkedIn followers | 2,702,497 | 44,896 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Coursera | Passei Direto |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 58/100 | 47/100 |
| Traction | 20/100 | 56/100 |
| Team | 70/100 | Not published |
| Search visibility | 27/100 | 20/100 |
| Quality | 78/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (26/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 72/100 | 59/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Coursera | Passei Direto |
|---|---|---|
| Hosting | AWS | AWS |
| CDN | Not detected | CloudFront |
| Frameworks | Not detected | Next.js |
Product and pricing
| Measure | Coursera | Passei Direto |
|---|---|---|
| Key features | Extensive Course Catalog, Hands-on Learning Experience, Flexible & Remote Access, AI-Enhanced Education, Strong Career Outcomes, Global Learning Community | Not published |
Coursera vs Passei Direto: common questions
Which is better, Coursera or Passei Direto?
On our 0-100 score Coursera rates higher (58/100 against 47/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Coursera and Passei Direto compare on the numbers?
Coursera leads on our overall score (58/100 against 47/100), domain rating (72/100 against 59/100), headcount (6,501 against 61), LinkedIn following (2,702,497 against 44,896). Passei Direto leads on agent readiness (43/100 against 26/100).
Read the full Coursera review and pricing or the Passei Direto review and pricing. You can also browse other Coursera alternatives we track.