commercetools vs THREECOLTS
commercetools vs THREECOLTS, compared side by side on 23 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: commercetools is on 62/100 and THREECOLTS on 62/100.
Where each one leads
commercetools
- agent readiness: 61/100 against 54/100
- domain rating: 78/100 against 67/100
- headcount: 582 against 347
- funding raised: $306M against $91.0M
- LinkedIn following: 47,094 against 14,422
THREECOLTS
- headcount growth: -13.0% against -21.2%
At a glance
| Measure | commercetools | THREECOLTS |
|---|---|---|
| What it is | AI-first composable commerce platform for enterprises, offering B2C, B2B, and B2X solutions. | Unified operating system for commerce, simplifying operations for online sellers. |
| Category | E-commerce, Platform, Enterprise Software, RetailTech | E-commerce, Marketplace, Workflow Automation, RetailTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software | platform |
| Founded | 2006 | 2021 |
| Headquarters | Munich, Germany | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | commercetools | THREECOLTS |
|---|---|---|
| Employees | 582 | 347 |
| Headcount growthLast 12 months | -21.2% | -13.0% |
| Total funding | $306M | $91.0M |
| Latest round | Series C | Series A |
| Valuation | $1.9B | Not published |
| LinkedIn followers | 47,094 | 14,422 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | commercetools | THREECOLTS |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 62/100 |
| Traction | 60/100 | 60/100 |
| Team | 60/100 | 60/100 |
| Search visibility | 31/100 | 33/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | C (61/100) | D (54/100) |
| Domain ratingLink authority, 0-100 | 78/100 | 67/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | commercetools | THREECOLTS |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Webflow | Ghost |
| Frameworks | Not detected | Sveltekit, Bootstrap |
| Analytics | Google Tag Manager | Hotjar |
| Support stack | HubSpot | Intercom |
commercetools vs THREECOLTS: common questions
Which is better, commercetools or THREECOLTS?
Both score the same on our 0-100 rating, so the choice comes down to the 23 data points in the tables above rather than overall company strength.
How do commercetools and THREECOLTS compare on the numbers?
commercetools leads on agent readiness (61/100 against 54/100), domain rating (78/100 against 67/100), headcount (582 against 347), funding raised ($306M against $91.0M), LinkedIn following (47,094 against 14,422). THREECOLTS leads on headcount growth (-13.0% against -21.2%).
Read the full commercetools review and pricing or the THREECOLTS review and pricing. You can also browse other commercetools alternatives we track.

