Clicktale vs FullStory
Clicktale vs FullStory, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Clicktale is on 47/100 and FullStory on 66/100.
Where each one leads
Clicktale
Leads on none of the measures we hold for both companies.
FullStory
- our overall score: 66/100 against 47/100
- headcount: 570 against 10
- funding raised: $135M against $52.8M
- LinkedIn following: 42,151 against 13,139
At a glance
| Measure | Clicktale | FullStory |
|---|---|---|
| What it is | Contentsquare is a digital experience analytics platform that helps businesses understand customer behavior and optimize their online journeys. | Digital experience intelligence platform that records and analyzes user interactions to optimize digital products. |
| Category | Enterprise, Web Analytics, Marketing, Customer Experience | UX Analytics, Digital Experience Intelligence, Customer Behavior Analytics, Product Analytics |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2006 | 2014 |
| Headquarters | Paris, France | Atlanta, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Clicktale | FullStory |
|---|---|---|
| Employees | 10 | 570 |
| Headcount growthLast 12 months | -23.2% | Not published |
| Total funding | $52.8M | $135M |
| Latest round | Private Equity | Series D |
| Valuation | $2.8B | $1.8B |
| LinkedIn followers | 13,139 | 42,151 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Clicktale | FullStory |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 47/100 | 66/100 |
| Traction | 49/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Search visibility | 29/100 | 29/100 |
| Quality | 45/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (48/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 85/100 | 84/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Clicktale | FullStory |
|---|---|---|
| Hosting | Vercel | Netlify |
| CDN | Vercel | Netlify |
| Frameworks | Next.js, Tailwind CSS | Not detected |
Clicktale vs FullStory: common questions
Which is better, Clicktale or FullStory?
On our 0-100 score FullStory rates higher (66/100 against 47/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Clicktale and FullStory compare on the numbers?
FullStory leads on our overall score (66/100 against 47/100), headcount (570 against 10), funding raised ($135M against $52.8M), LinkedIn following (42,151 against 13,139).
Read the full Clicktale review and pricing or the FullStory review and pricing. You can also browse other Clicktale alternatives we track.