Clay vs Crustdata
Clay vs Crustdata, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Clay is on 43/100 and Crustdata on 46/100.
Where each one leads
Clay
- domain rating: 79/100 against 50/100
- headcount: 1,242 against 279
- funding raised: $3.0B against $8.5M
- LinkedIn following: 158,260 against 67,080
Crustdata
- our overall score: 46/100 against 43/100
At a glance
| Measure | Clay | Crustdata |
|---|---|---|
| What it is | Clay provides an AI-powered platform for go-to-market teams to automate data enrichment, lead generation, and personalized outreach, leveraging over 100 data sources to turn insights into revenue. | Real-time B2B data platform for AI agents and GTM teams. |
| Category | MarTech, AdTech, Sales Enablement, Data Enrichment | Data, API SDK, B2B Data Intelligence, AI Infrastructure |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2021 | 2020 |
| Headquarters | San Francisco, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Clay | Crustdata |
|---|---|---|
| Employees | 1,242 | 279 |
| Total funding | $3.0B | $8.5M |
| Latest round | Seed | Seed |
| LinkedIn followers | 158,260 | 67,080 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Clay | Crustdata |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 43/100 | 46/100 |
| Traction | 60/100 | 55/100 |
| Team | 30/100 | 70/100 |
| Community | 8/100 | 15/100 |
| Search visibility | 75/100 | 31/100 |
| Quality | 35/100 | 40/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (59/100) | D (56/100) |
| Domain ratingLink authority, 0-100 | 79/100 | 50/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Clay | Crustdata |
|---|---|---|
| Hosting | AWS | AWS |
| CDN | Cloudflare | CloudFront |
| CMS | Webflow | Framer |
| Frameworks | Tailwind CSS | Not detected |
| Analytics | Google Analytics 4, Google Tag Manager, Segment | Not detected |
Product and pricing
| Measure | Clay | Crustdata |
|---|---|---|
| Key features | Multi-provider Data Enrichment, AI Research Agents, Flexible & Iterative Workflows, Real-time Intent Signals, Automated Outbound & Inbound, GTM Stack Consolidation | Not published |
Clay vs Crustdata: common questions
Which is better, Clay or Crustdata?
On our 0-100 score Crustdata rates higher (46/100 against 43/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do Clay and Crustdata compare on the numbers?
Clay leads on domain rating (79/100 against 50/100), headcount (1,242 against 279), funding raised ($3.0B against $8.5M), LinkedIn following (158,260 against 67,080). Crustdata leads on our overall score (46/100 against 43/100).
Read the full Clay review and pricing or the Crustdata review and pricing. You can also browse other Clay alternatives we track.