Celonis vs ServiceNow
Celonis vs ServiceNow, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Celonis is on 65/100 and ServiceNow on 72/100.
Where each one leads
Celonis
- agent readiness: 44/100 against 25/100
ServiceNow
- our overall score: 72/100 against 65/100
- domain rating: 87/100 against 76/100
- headcount: 29,187 against 3,852
At a glance
| Measure | Celonis | ServiceNow |
|---|---|---|
| What it is | Celonis provides a Process Intelligence Platform leveraging process mining and AI to create a living digital twin of business operations. | Enterprise cloud software platform for service management and digital transformation. |
| Category | Process Intelligence, Process Mining, Business Process Management, Digital Twin | Enterprise Software, IT Service Management (ITSM), Digital Workflow Platform, Cloud-based Workflow Automation |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2011 | 2003 |
| Headquarters | Munich, Germany | Santa Clara, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Celonis | ServiceNow |
|---|---|---|
| Employees | 3,852 | 29,187 |
| Total funding | Not published | $69.0M |
| Latest round | Not published | Private Equity |
| Valuation | $13B | Not published |
| LinkedIn followers | 338,028 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Celonis | ServiceNow |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 65/100 | 72/100 |
| Traction | 20/100 | 59/100 |
| Team | 70/100 | 70/100 |
| Community | 8/100 | 8/100 |
| Search visibility | 63/100 | 25/100 |
| Quality | 84/100 | 90/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 76/100 | 87/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Celonis | ServiceNow |
|---|---|---|
| Hosting | Not detected | AWS |
Product and pricing
| Measure | Celonis | ServiceNow |
|---|---|---|
| Key features | Process Intelligence Platform, AI Development & AgentC, Process Analysis & Improvement, Ecosystem & Marketplace, Value Realization | Not published |
Celonis vs ServiceNow: common questions
Which is better, Celonis or ServiceNow?
On our 0-100 score ServiceNow rates higher (72/100 against 65/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Celonis and ServiceNow compare on the numbers?
Celonis leads on agent readiness (44/100 against 25/100). ServiceNow leads on our overall score (72/100 against 65/100), domain rating (87/100 against 76/100), headcount (29,187 against 3,852).
Read the full Celonis review and pricing or the ServiceNow review and pricing. You can also browse other Celonis alternatives we track.

