CB4 vs Trax
CB4 vs Trax, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: CB4 is on 60/100 and Trax on 62/100.
Where each one leads
CB4
Leads on none of the measures we hold for both companies.
Trax
- agent readiness: 47/100 against 21/100
- domain rating: 56/100 against 3/100
- headcount: 616 against 47
- funding raised: $1.1B against $24.0M
- LinkedIn following: 42,717 against 3,444
At a glance
| Measure | CB4 | Trax |
|---|---|---|
| What it is | CB4 provides a patented AI-driven solution for brick-and-mortar retailers to increase same-store growth by up to 3% using sales data. | Trax provides computer vision solutions for retail, enabling brands and retailers to optimize in-store execution and enhance shopper experiences. |
| Category | Retail, Analytics, RetailTech, Retail Analytics | Retail, Visual Monitor, RetailTech, Computer Vision |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2007 | 2010 |
| Headquarters | New York, United States | Singapore, Singapore |
| Status | Inactive | Active |
Size, funding and growth
| Measure | CB4 | Trax |
|---|---|---|
| Employees | 47 | 616 |
| Headcount growthLast 12 months | Not published | -13.4% |
| Total funding | $24.0M | $1.1B |
| Latest round | Series B | Debt |
| Valuation | Not published | $2.3B |
| LinkedIn followers | 3,444 | 42,717 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | CB4 | Trax |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 60/100 | 62/100 |
| Traction | 54/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Search visibility | 32/100 | 46/100 |
| Quality | 68/100 | 65/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (21/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 3/100 | 56/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | CB4 | Trax |
|---|---|---|
| Hosting | Google Cloud | Not detected |
| CDN | Not detected | Cloudflare |
| CMS | Not detected | WordPress |
| Frameworks | Not detected | Jquery |
| Analytics | Not detected | Google Tag Manager |
CB4 vs Trax: common questions
Which is better, CB4 or Trax?
On our 0-100 score Trax rates higher (62/100 against 60/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do CB4 and Trax compare on the numbers?
Trax leads on agent readiness (47/100 against 21/100), domain rating (56/100 against 3/100), headcount (616 against 47), funding raised ($1.1B against $24.0M), LinkedIn following (42,717 against 3,444).
Read the full CB4 review and pricing or the Trax review and pricing. You can also browse other CB4 alternatives we track.