Buttons vs Criteo
Buttons vs Criteo, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Buttons is on 56/100 and Criteo on 57/100.
Where each one leads
Buttons
Leads on none of the measures we hold for both companies.
Criteo
- agent readiness: 55/100 against 37/100
- domain rating: 90/100 against 68/100
At a glance
| Measure | Buttons | Criteo |
|---|---|---|
| What it is | A bookmarking tool that introduces innovation. | Criteo is a global technology company enabling marketers and media owners to drive commerce outcomes through its Commerce Media Platform. |
| Category | Mobile Commerce, Retail Media, Creator Economy, Affiliate Marketing | AdTech, MarTech, RetailTech, E-commerce |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2014 | 2005 |
| Headquarters | New York, Malta | Paris, France |
| Status | Active | Active |
Size, funding and growth
| Measure | Buttons | Criteo |
|---|---|---|
| Employees | Not published | 3,909 |
| Headcount growthLast 12 months | Not published | -1.8% |
| Total funding | Not published | $63.4M |
| Latest round | Not published | Series D |
| LinkedIn followers | Not published | 258,684 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Buttons | Criteo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 57/100 |
| Traction | 39/100 | 59/100 |
| Team | 70/100 | 70/100 |
| Community | 15/100 | 8/100 |
| Search visibility | 14/100 | 48/100 |
| Quality | 68/100 | 55/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (55/100) |
| Domain ratingLink authority, 0-100 | 68/100 | 90/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Buttons | Criteo |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | WordPress |
| Frameworks | Not detected | Jquery |
| Analytics | Not detected | Google Tag Manager |
| Support stack | Not detected | HubSpot |
| Open source | No | Yes |
Buttons vs Criteo: common questions
Which is better, Buttons or Criteo?
On our 0-100 score Criteo rates higher (57/100 against 56/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Buttons and Criteo compare on the numbers?
Criteo leads on agent readiness (55/100 against 37/100), domain rating (90/100 against 68/100).
Read the full Buttons review and pricing or the Criteo review and pricing. You can also browse other Buttons alternatives we track.