BuiltWith vs Freckle
BuiltWith vs Freckle, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: BuiltWith is on 19/100 and Freckle on 46/100.
Where each one leads
BuiltWith
- domain rating: 87/100 against 32/100
Freckle
- our overall score: 46/100 against 19/100
At a glance
| Measure | BuiltWith | Freckle |
|---|---|---|
| What it is | Technology profiler for websites, providing sales intelligence and market analysis. | Marketing analytics platform. |
| Category | MarTech, AdTech, Sales Intelligence, Market Analysis | MarTech, AdTech, Data Enrichment, RevOps |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2007 | 2021 |
| Headquarters | Melbourne, Australia | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | BuiltWith | Freckle |
|---|---|---|
| Total funding | Not published | $24.6M |
| Latest round | Not published | Seed |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | BuiltWith | Freckle |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 19/100 | 46/100 |
| Traction | Not published | 37/100 |
| Team | 30/100 | 30/100 |
| Search visibility | 25/100 | 15/100 |
| Quality | Not published | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (54/100) | D (50/100) |
| Domain ratingLink authority, 0-100 | 87/100 | 32/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | BuiltWith | Freckle |
|---|---|---|
| CMS | Not detected | Framer |
| Frameworks | Jquery, Tailwind CSS, Bootstrap | Not detected |
BuiltWith vs Freckle: common questions
Which is better, BuiltWith or Freckle?
On our 0-100 score Freckle rates higher (46/100 against 19/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do BuiltWith and Freckle compare on the numbers?
BuiltWith leads on domain rating (87/100 against 32/100). Freckle leads on our overall score (46/100 against 19/100).
Read the full BuiltWith review and pricing or the Freckle review and pricing. You can also browse other BuiltWith alternatives we track.