Budderfly vs Reel
Budderfly vs Reel, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Budderfly is on 53/100 and Reel on 60/100.
Where each one leads
Budderfly
- domain rating: 46/100 against 36/100
- headcount: 394 against 58
- funding raised: $1.3B against $22.3M
- LinkedIn following: 12,338 against 8,253
Reel
- our overall score: 60/100 against 53/100
At a glance
| Measure | Budderfly | Reel |
|---|---|---|
| What it is | Energy-as-a-Service platform for businesses. | Accelerating the energy transition by making renewable energy predictable for businesses and profitable for producers. |
| Category | Energy, Cleantech, Hardware, Services | Energy, Renewable Energy, Fintech, Energy & Climate Tech |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2017 | 2020 |
| Headquarters | Shelton, USA | Copenhagen, Denmark |
| Status | Active | Active |
Size, funding and growth
| Measure | Budderfly | Reel |
|---|---|---|
| Employees | 394 | 58 |
| Total funding | $1.3B | $22.3M |
| Latest round | Funding Round | Series A |
| Valuation | $1.1B | Not published |
| LinkedIn followers | 12,338 | 8,253 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Budderfly | Reel |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 53/100 | 60/100 |
| Traction | 60/100 | 54/100 |
| Team | 30/100 | 70/100 |
| Search visibility | 38/100 | 40/100 |
| Quality | 65/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (39/100) | D (42/100) |
| Domain ratingLink authority, 0-100 | 46/100 | 36/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Budderfly | Reel |
|---|---|---|
| CDN | Cloudflare | Not detected |
| CMS | WordPress | Framer |
| Frameworks | Jquery, Bootstrap | Not detected |
| Analytics | Google Tag Manager | Not detected |
| Support stack | HubSpot | Not detected |
Budderfly vs Reel: common questions
Which is better, Budderfly or Reel?
On our 0-100 score Reel rates higher (60/100 against 53/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Budderfly and Reel compare on the numbers?
Budderfly leads on domain rating (46/100 against 36/100), headcount (394 against 58), funding raised ($1.3B against $22.3M), LinkedIn following (12,338 against 8,253). Reel leads on our overall score (60/100 against 53/100).
Read the full Budderfly review and pricing or the Reel review and pricing. You can also browse other Budderfly alternatives we track.

