Brevo Marketing Platform vs HubSpot
Brevo Marketing Platform vs HubSpot, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Brevo Marketing Platform is on 43/100 and HubSpot on 30/100.
Where each one leads
Brevo Marketing Platform
- our overall score: 43/100 against 30/100
HubSpot
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Brevo Marketing Platform | HubSpot |
|---|---|---|
| What it is | All-in-one marketing platform for SMBs, offering email, SMS, chat, CRM, and automation. | CRM, marketing, sales, and customer service software. |
| Category | MarTech, AdTech, CRM, Email Marketing | Software, CRM, Marketing Automation, Sales Enablement |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2012 | 2006 |
| Headquarters | Paris, France | Cambridge, USA |
| Status | Active | Active |
Size, funding and growth
| Measure | Brevo Marketing Platform | HubSpot |
|---|---|---|
| Employees | Not published | 7,000 |
| LinkedIn followers | 94,508 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Brevo Marketing Platform | HubSpot |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 43/100 | 30/100 |
| Traction | Not published | 20/100 |
| Team | Not published | 20/100 |
| Community | Not published | 8/100 |
| Search visibility | 27/100 | 59/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 93/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Brevo Marketing Platform | HubSpot |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| Frameworks | Next.js | Not detected |
| Support stack | Zendesk, Discourse | HubSpot |
Brevo Marketing Platform vs HubSpot: common questions
Which is better, Brevo Marketing Platform or HubSpot?
On our 0-100 score Brevo Marketing Platform rates higher (43/100 against 30/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Brevo Marketing Platform and HubSpot compare on the numbers?
Brevo Marketing Platform leads on our overall score (43/100 against 30/100).
Read the full Brevo Marketing Platform review and pricing or the HubSpot review and pricing. You can also browse other Brevo Marketing Platform alternatives we track.

