Brand Tracker by Conjointly vs Kantar
Brand Tracker by Conjointly vs Kantar, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Brand Tracker by Conjointly is on 8/100 and Kantar on 63/100.
Where each one leads
Brand Tracker by Conjointly
Leads on none of the measures we hold for both companies.
Kantar
- our overall score: 63/100 against 8/100
- domain rating: 85/100 against 72/100
At a glance
| Measure | Brand Tracker by Conjointly | Kantar |
|---|---|---|
| What it is | Automated, enterprise-grade brand tracking solution delivering brand health and competitive metrics. | Global data, insights, and consulting company helping clients understand people and inspire growth. |
| Category | MarTech, AdTech, Analytics Platform, Business Intelligence | Market Research, Data Analytics, Consumer Insights, Brand Consulting |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform | services |
| Founded | 2019 | 1992 |
| Headquarters | New York, United States | London, United Kingdom |
| Status | Active | Active |
Size, funding and growth
| Measure | Brand Tracker by Conjointly | Kantar |
|---|---|---|
| Employees | Not published | 25,026 |
| Headcount growthLast 12 months | Not published | -0.9% |
| Total funding | Not published | $6.0B |
| Latest round | Not published | Funding |
| LinkedIn followers | Not published | 1,031,095 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Brand Tracker by Conjointly | Kantar |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 8/100 | 63/100 |
| Traction | Not published | 60/100 |
| Team | Not published | 30/100 |
| Search visibility | 2/100 | 26/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (43/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 72/100 | 85/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Brand Tracker by Conjointly | Kantar |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | CloudFront | Not detected |
| Frameworks | Bootstrap | Bootstrap |
| Analytics | Not detected | Google Tag Manager, Hotjar |
Brand Tracker by Conjointly vs Kantar: common questions
Which is better, Brand Tracker by Conjointly or Kantar?
On our 0-100 score Kantar rates higher (63/100 against 8/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Brand Tracker by Conjointly and Kantar compare on the numbers?
Kantar leads on our overall score (63/100 against 8/100), domain rating (85/100 against 72/100).
Read the full Brand Tracker by Conjointly review and pricing or the Kantar review and pricing. You can also browse other Brand Tracker by Conjointly alternatives we track.

