Beteende vs Gympass
Beteende vs Gympass, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Beteende is on 47/100 and Gympass on 65/100.
Where each one leads
Beteende
Leads on none of the measures we hold for both companies.
Gympass
- our overall score: 65/100 against 47/100
- agent readiness: 43/100 against 36/100
- domain rating: 75/100 against 32/100
- headcount: 2,379 against 11
- funding raised: $1.1B against $1.5M
- LinkedIn following: 436,399 against 178
At a glance
| Measure | Beteende | Gympass |
|---|---|---|
| What it is | AI companion for chronic health condition self-management and well-being optimization. | A corporate wellness platform providing employees access to fitness, mental health, and nutrition resources. |
| Category | HealthTech, MedTech, Digital Health, Chronic Disease Management | HealthTech, Corporate Wellness, Employee Benefits, Mental Health Tech |
| Sells toBusiness model | B2C | B2B |
| Offering | Software | Platform |
| Founded | 2022 | 2012 |
| Headquarters | Tel Aviv, Israel | São Paulo, Brazil |
| Status | Active | Active |
Size, funding and growth
| Measure | Beteende | Gympass |
|---|---|---|
| Employees | 11 | 2,379 |
| Headcount growthLast 12 months | +74.5% | Not published |
| Total funding | $1.5M | $1.1B |
| Latest round | Seed | Series F |
| Valuation | Not published | $2.4B |
| LinkedIn followers | 178 | 436,399 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Beteende | Gympass |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 47/100 | 65/100 |
| Traction | 42/100 | 60/100 |
| Team | 60/100 | 50/100 |
| Search visibility | 52/100 | 37/100 |
| Quality | 48/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (36/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 32/100 | 75/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Beteende | Gympass |
|---|---|---|
| Hosting | Railway | AWS |
| CDN | Cloudflare | CloudFront |
| Frameworks | Bootstrap | Next.js |
Beteende vs Gympass: common questions
Which is better, Beteende or Gympass?
On our 0-100 score Gympass rates higher (65/100 against 47/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Beteende and Gympass compare on the numbers?
Gympass leads on our overall score (65/100 against 47/100), agent readiness (43/100 against 36/100), domain rating (75/100 against 32/100), headcount (2,379 against 11), funding raised ($1.1B against $1.5M), LinkedIn following (436,399 against 178).
Read the full Beteende review and pricing or the Gympass review and pricing. You can also browse other Beteende alternatives we track.

