Backed vs BillGuard
Backed vs BillGuard, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Backed is on 46/100 and BillGuard on 49/100.
Where each one leads
Backed
Leads on none of the measures we hold for both companies.
BillGuard
- our overall score: 49/100 against 46/100
- agent readiness: 44/100 against 31/100
- domain rating: 75/100 against 2/100
- funding raised: $15.6M against $3.5M
- LinkedIn following: 1,224 against 426
At a glance
| Measure | Backed | BillGuard |
|---|---|---|
| What it is | Online lending platform enabling borrowers to add backers to improve loan terms. | Prosper is a leading online marketplace for personal loans, connecting borrowers with investors to provide affordable financing. |
| Category | Fintech, Lending, Platform, Online Lending | Fintech, Payments, Lending, Crowdfunding |
| Sells toBusiness model | B2C | B2C |
| Offering | Software | Platform |
| Founded | 2014 | 2010 |
| Headquarters | New York, United States | San Francisco, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Backed | BillGuard |
|---|---|---|
| Employees | 11 | 11 |
| Headcount growthLast 12 months | Not published | +35.5% |
| Total funding | $3.5M | $15.6M |
| Latest round | Series A | Convertible Note |
| LinkedIn followers | 426 | 1,224 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Backed | BillGuard |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 46/100 | 49/100 |
| Traction | 44/100 | 50/100 |
| Team | Not published | 80/100 |
| Search visibility | 29/100 | 37/100 |
| Quality | 58/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (31/100) | D (44/100) |
| Domain ratingLink authority, 0-100 | 2/100 | 75/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Backed | BillGuard |
|---|---|---|
| Hosting | AWS | Google Cloud |
| CDN | Cloudflare | Not detected |
| Analytics | Not detected | Google Tag Manager |
Backed vs BillGuard: common questions
Which is better, Backed or BillGuard?
On our 0-100 score BillGuard rates higher (49/100 against 46/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Backed and BillGuard compare on the numbers?
BillGuard leads on our overall score (49/100 against 46/100), agent readiness (44/100 against 31/100), domain rating (75/100 against 2/100), funding raised ($15.6M against $3.5M), LinkedIn following (1,224 against 426).
Read the full Backed review and pricing or the BillGuard review and pricing. You can also browse other Backed alternatives we track.

