Aura Smart Air vs Wiliot
Aura Smart Air vs Wiliot, compared side by side on 23 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Aura Smart Air is on 53/100 and Wiliot on 69/100.
Where each one leads
Aura Smart Air
- agent readiness: 56/100 against 48/100
Wiliot
- our overall score: 69/100 against 53/100
- domain rating: 58/100 against 38/100
- headcount: 265 against 125
- funding raised: $344M against $3.0M
- LinkedIn following: 16,525 against 7,418
At a glance
| Measure | Aura Smart Air | Wiliot |
|---|---|---|
| What it is | An intelligent indoor air purification and quality monitoring system for healthier living and working spaces. | Wiliot provides self-powered IoT Pixels that bring connectivity and intelligence to everyday products. |
| Category | Smart Building, Air, Air Quality, Healthcare | IoT, Energy, Radio Frequency, Semiconductor |
| Sells toBusiness model | B2B | B2B |
| Offering | Hardware, Software | Hardware, Software |
| Founded | 2017 | 2017 |
| Headquarters | Tel Aviv, Israel | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Aura Smart Air | Wiliot |
|---|---|---|
| Employees | 125 | 265 |
| Headcount growthLast 12 months | Not published | +15.4% |
| Total funding | $3.0M | $344M |
| Latest round | Series A | Strategic Investment |
| Valuation | Not published | $1.1B |
| LinkedIn followers | 7,418 | 16,525 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Aura Smart Air | Wiliot |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 53/100 | 69/100 |
| Traction | 52/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 29/100 | 38/100 |
| Quality | 58/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | 38/100 | 58/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Aura Smart Air | Wiliot |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Shopify | Webflow |
| Frameworks | Jquery, Bootstrap | Jquery, Tailwind CSS |
| Analytics | Google Analytics 4 | Google Analytics 4, Google Tag Manager |
| Support stack | HubSpot | HubSpot |
Aura Smart Air vs Wiliot: common questions
Which is better, Aura Smart Air or Wiliot?
On our 0-100 score Wiliot rates higher (69/100 against 53/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 23 data points above: read the rows that match what you are buying for.
How do Aura Smart Air and Wiliot compare on the numbers?
Aura Smart Air leads on agent readiness (56/100 against 48/100). Wiliot leads on our overall score (69/100 against 53/100), domain rating (58/100 against 38/100), headcount (265 against 125), funding raised ($344M against $3.0M), LinkedIn following (16,525 against 7,418).
Read the full Aura Smart Air review and pricing or the Wiliot review and pricing. You can also browse other Aura Smart Air alternatives we track.