Appsflyer vs Origami Logic
Appsflyer vs Origami Logic, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Appsflyer is on 75/100 and Origami Logic on 57/100.
Where each one leads
Appsflyer
- our overall score: 75/100 against 57/100
- agent readiness: 44/100 against 22/100
- domain rating: 90/100 against 36/100
- headcount: 1,668 against 8
- funding raised: $293M against $82.5M
- LinkedIn following: 110,740 against 1,949
Origami Logic
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Appsflyer | Origami Logic |
|---|---|---|
| What it is | AppsFlyer is a mobile attribution and marketing analytics platform that helps app developers and marketers measure and optimize campaign performance. | Marketing analytics platform for brands and agencies to optimize marketing performance. |
| Category | Marketing, Mobile, Mobile Attribution, Marketing Analytics | Marketing, Analytics, MarTech, AdTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2011 | 2011 |
| Headquarters | Tel Aviv, Israel | Sunnyvale, United States |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Appsflyer | Origami Logic |
|---|---|---|
| Employees | 1,668 | 8 |
| Headcount growthLast 12 months | Not published | -8.8% |
| Total funding | $293M | $82.5M |
| Latest round | Series E | Series D |
| Valuation | $2.0B | Not published |
| LinkedIn followers | 110,740 | 1,949 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Appsflyer | Origami Logic |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 75/100 | 57/100 |
| Traction | 60/100 | 49/100 |
| Team | 70/100 | 90/100 |
| Community | Not published | 15/100 |
| Search visibility | 68/100 | 27/100 |
| Quality | 86/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | F (22/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 36/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Appsflyer | Origami Logic |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | Cloudflare | Not detected |
| CMS | WordPress | Not detected |
| Frameworks | Jquery, Bootstrap | Not detected |
| Analytics | Google Tag Manager | Not detected |
What users say
| Measure | Appsflyer | Origami Logic |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 4 negative across 6 threads | Not published |
“AppsFlyer recently announced a Web SDK that applies mobile attribution to web campaigns to create a single source of truth. And that’s huge because as we all know, we’ve never had a unified way to attribute campaigns across all channels.”r/programmatic
Appsflyer vs Origami Logic: common questions
Which is better, Appsflyer or Origami Logic?
On our 0-100 score Appsflyer rates higher (75/100 against 57/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Appsflyer and Origami Logic compare on the numbers?
Appsflyer leads on our overall score (75/100 against 57/100), agent readiness (44/100 against 22/100), domain rating (90/100 against 36/100), headcount (1,668 against 8), funding raised ($293M against $82.5M), LinkedIn following (110,740 against 1,949).
What do real users say about Appsflyer and Origami Logic?
Appsflyer: 1 positive and 4 negative mentions across 6 Reddit threads we track, mostly in r/programmatic.
Read the full Appsflyer review and pricing or the Origami Logic review and pricing. You can also browse other Appsflyer alternatives we track.