Appsflyer vs Demantra
Appsflyer vs Demantra, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Appsflyer is on 75/100 and Demantra on 9/100.
Where each one leads
Appsflyer
- our overall score: 75/100 against 9/100
- agent readiness: 44/100 against 25/100
Demantra
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Appsflyer | Demantra |
|---|---|---|
| What it is | AppsFlyer is a mobile attribution and marketing analytics platform that helps app developers and marketers measure and optimize campaign performance. | Demantra provides demand-driven planning solutions that enable marketing, sales, and supply chain departments to create and execute a unified plan. |
| Category | Marketing, Mobile, Mobile Attribution, Marketing Analytics | Marketing, Platform, Supply Chain Management, Demand Planning |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2011 | 1996 |
| Headquarters | Tel Aviv, Israel | Waltham, United States |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Appsflyer | Demantra |
|---|---|---|
| Employees | 1,668 | Not published |
| Total funding | $293M | Not published |
| Latest round | Series E | Bootstrapped |
| Valuation | $2.0B | Not published |
| LinkedIn followers | 110,740 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Appsflyer | Demantra |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 75/100 | 9/100 |
| Traction | 60/100 | Not published |
| Team | 70/100 | Not published |
| Search visibility | 68/100 | 5/100 |
| Quality | 86/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 93/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Appsflyer | Demantra |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | Cloudflare | Not detected |
| CMS | WordPress | Not detected |
| Frameworks | Jquery, Bootstrap | Not detected |
| Analytics | Google Tag Manager | Not detected |
What users say
| Measure | Appsflyer | Demantra |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 4 negative across 6 threads | 2 positive, 1 negative across 4 threads |
“AppsFlyer recently announced a Web SDK that applies mobile attribution to web campaigns to create a single source of truth. And that’s huge because as we all know, we’ve never had a unified way to attribute campaigns across all channels.”r/programmatic
“Oracle EPM Cloud Planning Module Comparable Oracle EBS Module Oracle Planning and Budgeting Cloud Oracle Hyperion Planning Oracle Financial Planning and Analysis Cloud Oracle Hyperion Planning and Oracle General Ledger Oracle Workforce Plan”r/OracleFusionApps
Appsflyer vs Demantra: common questions
Which is better, Appsflyer or Demantra?
On our 0-100 score Appsflyer rates higher (75/100 against 9/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Appsflyer and Demantra compare on the numbers?
Appsflyer leads on our overall score (75/100 against 9/100), agent readiness (44/100 against 25/100).
What do real users say about Appsflyer and Demantra?
Appsflyer: 1 positive and 4 negative mentions across 6 Reddit threads we track, mostly in r/programmatic. Demantra: 2 positive and 1 negative mentions across 4 Reddit threads we track, mostly in r/OracleFusionApps.
Read the full Appsflyer review and pricing or the Demantra review and pricing. You can also browse other Appsflyer alternatives we track.

