Appsflyer vs AppTweak

Appsflyer vs AppTweak, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Appsflyer is on 75/100 and AppTweak on 60/100.

Appsflyer logo
AppsflyerAppsFlyer is a mobile attribution and marketing analytics platform that helps app developers and marketers measure and optimize campaign performance.
Try Appsflyer
AppTweak logo
AppTweakApp store optimization (ASO) and app analytics platform.
Try AppTweak

Where each one leads

Appsflyer

  • our overall score: 75/100 against 60/100
  • domain rating: 90/100 against 72/100
  • headcount: 1,668 against 138
  • funding raised: $293M against $23.5M
  • LinkedIn following: 110,740 against 17,974

AppTweak

  • agent readiness: 57/100 against 44/100

At a glance

MeasureAppsflyerAppTweak
What it isAppsFlyer is a mobile attribution and marketing analytics platform that helps app developers and marketers measure and optimize campaign performance.App store optimization (ASO) and app analytics platform.
CategoryMarketing, Mobile, Mobile Attribution, Marketing AnalyticsNot published
Sells toBusiness modelB2BB2B
OfferingSoftwarePlatform
Founded20112011
HeadquartersTel Aviv, IsraelBelgium
StatusActiveActive

Size, funding and growth

MeasureAppsflyerAppTweak
Employees1,668138
Total funding$293M$23.5M
Latest roundSeries ESeries B
Valuation$2.0BNot published
LinkedIn followers110,74017,974

StartupHub scores

Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.

MeasureAppsflyerAppTweak
StartupHub scoreOur 0-100 rating75/10060/100
Traction60/10057/100
Team70/10070/100
Search visibility68/10026/100
Quality86/10068/100
Agent readinessHow well an AI agent can read and act on the siteD (44/100)D (57/100)
Domain ratingLink authority, 0-10090/10072/100

Technology

Detected on each public site, so it reflects the marketing stack as well as the product.

MeasureAppsflyerAppTweak
HostingAWSAWS
CDNCloudflareCloudFront
CMSWordPressNot detected
FrameworksJquery, BootstrapTailwind CSS, Bootstrap
AnalyticsGoogle Tag ManagerGoogle Tag Manager
Support stackNot detectedIntercom

What users say

MeasureAppsflyerAppTweak
Reddit sentimentThreads we track1 positive, 4 negative across 6 threadsNot published
Appsflyer
AppsFlyer recently announced a Web SDK that applies mobile attribution to web campaigns to create a single source of truth. And that’s huge because as we all know, we’ve never had a unified way to attribute campaigns across all channels.
r/programmatic

Appsflyer vs AppTweak: common questions

Which is better, Appsflyer or AppTweak?

On our 0-100 score Appsflyer rates higher (75/100 against 60/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.

How do Appsflyer and AppTweak compare on the numbers?

Appsflyer leads on our overall score (75/100 against 60/100), domain rating (90/100 against 72/100), headcount (1,668 against 138), funding raised ($293M against $23.5M), LinkedIn following (110,740 against 17,974). AppTweak leads on agent readiness (57/100 against 44/100).

What do real users say about Appsflyer and AppTweak?

Appsflyer: 1 positive and 4 negative mentions across 6 Reddit threads we track, mostly in r/programmatic.

Read the full Appsflyer review and pricing or the AppTweak review and pricing. You can also browse other Appsflyer alternatives we track.