Appian vs ServiceNow
Appian vs ServiceNow, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Appian is on 39/100 and ServiceNow on 72/100.
Where each one leads
Appian
- agent readiness: 38/100 against 25/100
ServiceNow
- our overall score: 72/100 against 39/100
- domain rating: 87/100 against 77/100
- headcount: 29,187 against 2,536
- funding raised: $69.0M against $47.5M
At a glance
| Measure | Appian | ServiceNow |
|---|---|---|
| What it is | Appian provides a low-code platform that enables organizations to rapidly build, deploy, and manage enterprise applications. | Enterprise cloud software platform for service management and digital transformation. |
| Category | Low-Code Development, Business Process Management, Workflow Automation, Robotic Process Automation | Enterprise Software, IT Service Management (ITSM), Digital Workflow Platform, Cloud-based Workflow Automation |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 1999 | 2003 |
| Headquarters | McLean, United States | Santa Clara, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Appian | ServiceNow |
|---|---|---|
| Employees | 2,536 | 29,187 |
| Total funding | $47.5M | $69.0M |
| Latest round | Series B | Private Equity |
| LinkedIn followers | 249,145 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Appian | ServiceNow |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 39/100 | 72/100 |
| Traction | 58/100 | 59/100 |
| Team | Not published | 70/100 |
| Community | 8/100 | 8/100 |
| Search visibility | 24/100 | 25/100 |
| Quality | 40/100 | 90/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (38/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 77/100 | 87/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Appian | ServiceNow |
|---|---|---|
| Hosting | Not detected | AWS |
Appian vs ServiceNow: common questions
Which is better, Appian or ServiceNow?
On our 0-100 score ServiceNow rates higher (72/100 against 39/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Appian and ServiceNow compare on the numbers?
Appian leads on agent readiness (38/100 against 25/100). ServiceNow leads on our overall score (72/100 against 39/100), domain rating (87/100 against 77/100), headcount (29,187 against 2,536), funding raised ($69.0M against $47.5M).
Read the full Appian review and pricing or the ServiceNow review and pricing. You can also browse other Appian alternatives we track.