Ambassador vs Appsflyer
Ambassador vs Appsflyer, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Ambassador is on 56/100 and Appsflyer on 75/100.
Where each one leads
Ambassador
Leads on none of the measures we hold for both companies.
Appsflyer
- our overall score: 75/100 against 56/100
- domain rating: 90/100 against 75/100
- headcount: 1,668 against 43
- funding raised: $293M against $20.0M
- LinkedIn following: 110,740 against 4,542
At a glance
| Measure | Ambassador | Appsflyer |
|---|---|---|
| What it is | Platform for customer advocacy and referral programs, driving growth through word-of-mouth marketing. | AppsFlyer is a mobile attribution and marketing analytics platform that helps app developers and marketers measure and optimize campaign performance. |
| Category | Customer Advocacy, Referral Marketing, Word-of-Mouth Marketing, Marketing Automation | Marketing, Mobile, Mobile Attribution, Marketing Analytics |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2014 | 2011 |
| Headquarters | San Francisco, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Ambassador | Appsflyer |
|---|---|---|
| Employees | 43 | 1,668 |
| Total funding | $20.0M | $293M |
| Latest round | Series B | Series E |
| Valuation | Not published | $2.0B |
| LinkedIn followers | 4,542 | 110,740 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Ambassador | Appsflyer |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 75/100 |
| Traction | 53/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Community | 17/100 | Not published |
| Search visibility | 37/100 | 68/100 |
| Quality | 62/100 | 86/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (44/100) |
| Domain ratingLink authority, 0-100 | 75/100 | 90/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Ambassador | Appsflyer |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | WordPress |
| Frameworks | Not detected | Jquery, Bootstrap |
| Analytics | Google Analytics 4, Google Tag Manager | Google Tag Manager |
| Support stack | HubSpot | Not detected |
What users say
| Measure | Ambassador | Appsflyer |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 1 positive, 4 negative across 6 threads |
“AppsFlyer recently announced a Web SDK that applies mobile attribution to web campaigns to create a single source of truth. And that’s huge because as we all know, we’ve never had a unified way to attribute campaigns across all channels.”r/programmatic
Ambassador vs Appsflyer: common questions
Which is better, Ambassador or Appsflyer?
On our 0-100 score Appsflyer rates higher (75/100 against 56/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Ambassador and Appsflyer compare on the numbers?
Appsflyer leads on our overall score (75/100 against 56/100), domain rating (90/100 against 75/100), headcount (1,668 against 43), funding raised ($293M against $20.0M), LinkedIn following (110,740 against 4,542).
What do real users say about Ambassador and Appsflyer?
Appsflyer: 1 positive and 4 negative mentions across 6 Reddit threads we track, mostly in r/programmatic.
Read the full Ambassador review and pricing or the Appsflyer review and pricing. You can also browse other Ambassador alternatives we track.

