Amazon vs Gmarket
Amazon vs Gmarket, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Amazon is on 81/100 and Gmarket on 59/100.
Where each one leads
Amazon
- our overall score: 81/100 against 59/100
- agent readiness: 41/100 against 25/100
- domain rating: 90/100 against 77/100
- funding raised: $35B against $1.2B
Gmarket
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Amazon | Gmarket |
|---|---|---|
| What it is | Global e-commerce, cloud computing, digital streaming, and artificial intelligence company. | Leading South Korean online marketplace offering a vast array of products for domestic and international e-commerce. |
| Category | E-commerce, Cloud Computing, Artificial Intelligence, Digital Streaming | E-commerce, Marketplace, RetailTech, Consumer App |
| Sells toBusiness model | B2C | B2B | B2C |
| Offering | Marketplace | services | platform | software | hardware | Marketplace |
| Founded | 1994 | 2000 |
| Headquarters | Seattle, United States | Incheon, South Korea |
| Status | Active | Active |
Size, funding and growth
| Measure | Amazon | Gmarket |
|---|---|---|
| Employees | 776,290 | Not published |
| Headcount growthLast 12 months | +9.6% | Not published |
| Total funding | $35B | $1.2B |
| Latest round | Post IPO Debt | Series B |
| LinkedIn followers | 36,955,690 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Amazon | Gmarket |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 81/100 | 59/100 |
| Traction | 60/100 | 40/100 |
| Team | 50/100 | 40/100 |
| Community | 20/100 | Not published |
| Search visibility | 69/100 | 17/100 |
| Quality | 99/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 77/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Amazon | Gmarket |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | CloudFront | Cloudflare |
| Frameworks | Next.js | Not detected |
What users say
| Measure | Amazon | Gmarket |
|---|---|---|
| Community ratingVisitor votes on StartupHub | 5.0/5 from 1 vote | Not published |
Amazon vs Gmarket: common questions
Which is better, Amazon or Gmarket?
On our 0-100 score Amazon rates higher (81/100 against 59/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Amazon and Gmarket compare on the numbers?
Amazon leads on our overall score (81/100 against 59/100), agent readiness (41/100 against 25/100), domain rating (90/100 against 77/100), funding raised ($35B against $1.2B).
Read the full Amazon review and pricing or the Gmarket review and pricing. You can also browse other Amazon alternatives we track.

