Amazon vs Flipkart
Amazon vs Flipkart, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Amazon is on 81/100 and Flipkart on 62/100.
Where each one leads
Amazon
- our overall score: 81/100 against 62/100
- agent readiness: 41/100 against 25/100
- headcount: 776,290 against 15,025
- funding raised: $35B against $1.2B
Flipkart
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Amazon | Flipkart |
|---|---|---|
| What it is | Global e-commerce, cloud computing, digital streaming, and artificial intelligence company. | India's leading e-commerce platform offering wide product selection and fast delivery. |
| Category | E-commerce, Cloud Computing, Artificial Intelligence, Digital Streaming | E-commerce, Marketplace, Retail, Consumer Services |
| Sells toBusiness model | B2C | B2B | Not published |
| Offering | Marketplace | services | platform | software | hardware | Marketplace | Platform |
| Founded | 1994 | 2007 |
| Headquarters | Seattle, United States | Bengaluru, India |
| Status | Active | Active |
Size, funding and growth
| Measure | Amazon | Flipkart |
|---|---|---|
| Employees | 776,290 | 15,025 |
| Headcount growthLast 12 months | +9.6% | Not published |
| Total funding | $35B | $1.2B |
| Latest round | Post IPO Debt | Not published |
| Valuation | Not published | $38 |
| LinkedIn followers | 36,955,690 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Amazon | Flipkart |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 81/100 | 62/100 |
| Traction | 60/100 | 60/100 |
| Team | 50/100 | 10/100 |
| Community | 20/100 | 3/100 |
| Search visibility | 69/100 | 20/100 |
| Quality | 99/100 | 88/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 89/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Amazon | Flipkart |
|---|---|---|
| Hosting | AWS | Self Managed |
| CDN | CloudFront | Not detected |
| Frameworks | Next.js | Not detected |
What users say
| Measure | Amazon | Flipkart |
|---|---|---|
| Community ratingVisitor votes on StartupHub | 5.0/5 from 1 vote | 1.0/5 from 1 vote |
Amazon vs Flipkart: common questions
Which is better, Amazon or Flipkart?
On our 0-100 score Amazon rates higher (81/100 against 62/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Amazon and Flipkart compare on the numbers?
Amazon leads on our overall score (81/100 against 62/100), agent readiness (41/100 against 25/100), headcount (776,290 against 15,025), funding raised ($35B against $1.2B).
Read the full Amazon review and pricing or the Flipkart review and pricing. You can also browse other Amazon alternatives we track.