Allstate vs Hippo Insurance
Allstate vs Hippo Insurance, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Allstate is on 15/100 and Hippo Insurance on 56/100.
Where each one leads
Allstate
- domain rating: 85/100 against 73/100
Hippo Insurance
- our overall score: 56/100 against 15/100
- agent readiness: 45/100 against 22/100
At a glance
| Measure | Allstate | Hippo Insurance |
|---|---|---|
| What it is | A major insurance provider offering a wide range of personal and commercial insurance products. | Proactive homeowners insurance leveraging smart home technology and modern coverage. |
| Category | Insurance, InsurTech, Fintech | Insurance, Fintech, Home, InsurTech |
| Sells toBusiness model | B2C | B2C |
| Offering | Services | Software |
| Founded | 1931 | 2015 |
| Headquarters | Northbrook, United States | Austin, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Allstate | Hippo Insurance |
|---|---|---|
| Employees | Not published | 617 |
| Headcount growthLast 12 months | Not published | +2.8% |
| Total funding | Not published | $720M |
| Latest round | Not published | Post-IPO |
| Valuation | Not published | $1.1B |
| LinkedIn followers | Not published | 39,494 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Allstate | Hippo Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 15/100 | 56/100 |
| Traction | Not published | 60/100 |
| Team | 60/100 | 80/100 |
| Search visibility | 6/100 | 24/100 |
| Quality | Not published | 55/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (22/100) | D (45/100) |
| Domain ratingLink authority, 0-100 | 85/100 | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Allstate | Hippo Insurance |
|---|---|---|
| Hosting | Self Managed | AWS |
| CDN | Not detected | Cloudflare |
| Frameworks | Not detected | Next.js, Tailwind CSS |
Allstate vs Hippo Insurance: common questions
Which is better, Allstate or Hippo Insurance?
On our 0-100 score Hippo Insurance rates higher (56/100 against 15/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Allstate and Hippo Insurance compare on the numbers?
Allstate leads on domain rating (85/100 against 73/100). Hippo Insurance leads on our overall score (56/100 against 15/100), agent readiness (45/100 against 22/100).
Read the full Allstate review and pricing or the Hippo Insurance review and pricing. You can also browse other Allstate alternatives we track.

