Alloy vs Gelt
Alloy vs Gelt, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Alloy is on 62/100 and Gelt on 35/100.
Where each one leads
Alloy
- our overall score: 62/100 against 35/100
- agent readiness: 49/100 against 42/100
- domain rating: 73/100 against 50/100
- headcount: 416 against 57
- funding raised: $207M against $17.0M
- LinkedIn following: 27,337 against 6,698
Gelt
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Alloy | Gelt |
|---|---|---|
| What it is | Identity risk management platform for financial institutions and fintechs to automate onboarding, fraud prevention, and compliance. | Gana dinero en efectivo comprando en cualquier supermercado. Acumula cashback y retíralo en efectivo en cualquier de nuestros cajeros. |
| Category | Fintech, Identity Verification, Fraud Prevention, Compliance | Fintech, Payments, Embedded Finance, Freelancer Payments |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2015 | 2021 |
| Headquarters | San Francisco, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Alloy | Gelt |
|---|---|---|
| Employees | 416 | 57 |
| Total funding | $207M | $17.0M |
| Latest round | Pre-Seed | Seed |
| Valuation | $1.6B | Not published |
| LinkedIn followers | 27,337 | 6,698 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Alloy | Gelt |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 35/100 |
| Traction | 60/100 | Not published |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 44/100 | 2/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | D (42/100) |
| Domain ratingLink authority, 0-100 | 73/100 | 50/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Alloy | Gelt |
|---|---|---|
| Hosting | Not detected | Hetzner |
| CDN | Cloudflare | Not detected |
| CMS | Not detected | WordPress |
| Frameworks | Alpinejs, Tailwind CSS | Jquery |
| Analytics | Google Tag Manager, Hotjar | Not detected |
| Open source | Yes | No |
Alloy vs Gelt: common questions
Which is better, Alloy or Gelt?
On our 0-100 score Alloy rates higher (62/100 against 35/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Alloy and Gelt compare on the numbers?
Alloy leads on our overall score (62/100 against 35/100), agent readiness (49/100 against 42/100), domain rating (73/100 against 50/100), headcount (416 against 57), funding raised ($207M against $17.0M), LinkedIn following (27,337 against 6,698).
Read the full Alloy review and pricing or the Gelt review and pricing. You can also browse other Alloy alternatives we track.

