American Airlines vs Southwest Airlines
American Airlines vs Southwest Airlines, compared side by side on 9 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: American Airlines is on 6/100 and Southwest Airlines on 73/100.
Where each one leads
American Airlines
Leads on none of the measures we hold for both companies.
Southwest Airlines
- our overall score: 73/100 against 6/100
At a glance
| Measure | American Airlines | Southwest Airlines |
|---|---|---|
| What it is | American Airlines, Inc. is a major airline in the United States headquartered in Fort Worth, Texas, within the Dallas–Fort Worth metroplex, and is the largest a | A major American low-cost airline providing passenger air transportation services across North America and beyond. |
| Category | Travel Tech, Airline, Transportation, Logistics | Airline, Transportation, Travel Tech, Low-cost Carrier |
| Sells toBusiness model | B2C | B2C |
| Offering | Services | Services |
| Founded | Not published | 1967 |
| Headquarters | Fort Worth, United States | Dallas, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | American Airlines | Southwest Airlines |
|---|---|---|
| Employees | Not published | 40,273 |
| Headcount growthLast 12 months | Not published | +4.4% |
| Total funding | Not published | $18B |
| Latest round | Not published | Public |
| Valuation | Not published | $28B |
| LinkedIn followers | Not published | 839,297 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | American Airlines | Southwest Airlines |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 6/100 | 73/100 |
| Traction | Not published | 60/100 |
| Team | Not published | 70/100 |
| Search visibility | Not published | 40/100 |
| Quality | Not published | 90/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | F (39/100) |
| Domain ratingLink authority, 0-100 | 85/100 | 83/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | American Airlines | Southwest Airlines |
|---|---|---|
| Hosting | Azure | Not detected |
| Analytics | Not detected | Segment |
What users say
| Measure | American Airlines | Southwest Airlines |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 4 negative across 5 threads | Not published |
“I usually fly United and heard so much about how American is the worst of the 3 domestic airlines. I've flown on American 4 times this past month, and I have to say, I don't understand the hate. Carry-ons are always included, theres free wi”r/americanairlines
American Airlines vs Southwest Airlines: common questions
Which is better, American Airlines or Southwest Airlines?
On our 0-100 score Southwest Airlines rates higher (73/100 against 6/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 9 data points above: read the rows that match what you are buying for.
How do American Airlines and Southwest Airlines compare on the numbers?
Southwest Airlines leads on our overall score (73/100 against 6/100).
What do real users say about American Airlines and Southwest Airlines?
American Airlines: 1 positive and 4 negative mentions across 5 Reddit threads we track, mostly in r/americanairlines.
Read the full American Airlines review and pricing or the Southwest Airlines review and pricing. You can also browse other American Airlines alternatives we track.