Patagonia
Patagonia

Patagonia

Outdoor clothing and gear company committed to environmental activism and sustainability.

1973ActiveVentura, United States
89/100Measured by AhrefsDomain ratingTop 25% Open the scores section.Ahrefs DR: 89/100. Top 25%. Measured by Ahrefs. Median 44.48/100Measured by StartupHub.aiAgent readinessAbove median Open the scores section.Agent Readiness: 48/100. Above median. Measured by StartupHub.ai. Median 41.62/100Measured by StartupHub.aiTrust scoreAbove median Open the scores section.Data Trust: 62/100. Above median. Measured by StartupHub.ai. Median 61.

About

Patagonia is an American outdoor clothing and gear company that markets its products through a variety of channels, including its own stores, wholesale accounts with select retailers, and its catalog and website. The company is known for its commitment to environmental activism and sustainability, donating 1% of sales to environmental causes and using recycled materials in its products.

Key facts

Website
patagonia.com
Headquarters
Ventura, United States
Founded
1973
Business model
B2C

Tech stack

Detected on patagonia.com, last scanned 2 Nov 2026.

CMS / Builders
Salesforce
Hosting
WP Engine
Email provider
Microsoft 365
Scores

Measured, not editorial

Measured by Ahrefs

Ahrefs DR

Measured by Ahrefs

Strength of the site’s backlink profile, on Ahrefs’ 0-100 Domain Rating scale. Licensed third-party data, not our opinion.

89/100

Top 25%

Median 44Check any domain free
Measured by StartupHub.ai

Agent Readiness

Measured by StartupHub.ai

How well an AI agent can read and use this site: structured data, clean markup, and whether key facts are reachable without running JavaScript. We scan the live site.

48/100

Above median

Measured by StartupHub.ai

Data Trust

Measured by StartupHub.ai

Whether this company is a safe place to put your data: security posture, privacy signals, and reputation evidence we could verify.

62/100

Above median · 1,337 scored

Median 61
Measured by StartupHub.ai

API & MCP Security

Measured by StartupHub.ai

What this company’s API or MCP server gives an anonymous stranger: transport, whether anything answers without credentials, CORS, response headers and, when an MCP server replies, which of its tools can be called with no key. Scanned live, on request, because a security verdict months old is worse than none.

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The backlink strength of a domain, on the Ahrefs 0 to 100 scale. About a minute.

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Frequently asked

Is Patagonia trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Patagonia is 62 out of 100, a generally safe rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

SEC filings, insider activity, nonprofit links and pay benchmarks for Patagonia:

Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules