Oura
Oura

Oura

Measured by AhrefsDR82Ahrefs DR: 82/100. Top 25%. Measured by Ahrefs. Median 44.Measured by StartupHub.aiAgent53Agent Readiness: 53/100. Top 25%. Measured by StartupHub.ai. Median 41.Measured by Google PageSpeedSpeed54Site Speed: 54/100. Below median. Measured by Google PageSpeed. Median 62.Measured by StartupHub.aiTrust90Data Trust: 90/100. Top 25%. Measured by StartupHub.ai. Median 61.

Oura helps you turn mindful habits into a long, healthy life through its smart ring that tracks fitness, sleep, stress, and overall health.

2013Active900Oulu, Finland

About

Oura provides a smart ring that delivers personalized health insights by tracking sleep, activity, recovery, and overall well-being. The ring monitors various biometric data points, offering users a comprehensive understanding of their health and habits. Oura aims to empower individuals to make informed decisions about their lifestyle and improve their overall health through data-driven insights and personalized recommendations.

Key facts

Website
ouraring.com
Founded
2013
Employees
900
Total funding
$1.8B (Series E)
Business model
B2C

Funding rounds

Funding rounds raised by Oura
DateRoundAmountPost-moneyLead investors
14 Oct 2025Series E$900M$11.0BFidelity
30 May 2025Series HUndisclosed$5.5BThe Chernin Group, Elysian Park Ventures, Valor Equity Partners
2 Jan 2025Series D$900MFidelity Management and Research Company, Lyra Ventures

Tech stack

Detected on ouraring.com, last scanned 22 Oct 2026.

Compliance
HIPAA
Frontend
Next.js, Tailwind CSS
Payments
Klarna, Affirm
Observability
Sentry
CDN
AWS CloudFront
Hosting
AWS
Email provider
Google Workspace
Status page
Statuspage

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Frequently asked

Is Oura trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Oura is 90 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has Oura raised?

Oura has raised a total of $1.8B in funding. The most recent round on record is Series E.

How many employees does Oura have?

Oura has approximately 900 people on record.

Public record

SEC filings, insider activity, nonprofit links and pay benchmarks for Oura