Procurement remains one of the least digitized areas of enterprise operations in India, with only 5% of organisations having automated more than 60% of their procurement function and teams losing large amounts of time to paperwork.
Zinit, the AI-native sourcing platform, has raised $8 million in a seed round led by AltaIR Capital ($600M AUM, 10 unicorns), at a $48 million valuation. The round also included DVC, early investors in leading AI companies such as Perplexity, who will advise Zinit’s team on AI strategy. As AI adoption in the enterprise accelerates, while procurement in India remains stuck in manual, bureaucratic workflows, this new funding will accelerate Zinit’s product development, enhancing autonomous sourcing capabilities and scaling AI-assisted negotiation engines, letting procurement teams cut cycle time up to 40% and deliver up to 30% savings with a money-back guarantee model.
In India, the urgency is accelerating as companies are now legally required to pay MSME suppliers within 45 days, putting transparency, auditability, and real governance under pressure. At the same time, most “AI procurement” solutions still market automation without actually delivering workflow transformation, measurable ROI, or tail spend impact, where the majority of sourcing cost sits. Zinit solves this gap by enabling procurement teams, from entry-level buyers to CPOs, to prepare and run best-in-class RFPs in record time through AI-powered supplier discovery, RFP creation, and multi-round negotiations. The platform shortens sourcing cycles and reduces operational workload without complex integrations or lengthy IT deployments.
“Today, we serve enterprise clients, streamlining the execution of hundreds of RFPs and sourcing events with unprecedented efficiency and transparency. Through AI automation, our platform helps companies cut procurement cycles by up to 40 percent and boost cost savings by up to 30 percent across our clients’ spend. We guarantee results, or we give the money back. The new funding will accelerate product enhancements, strengthen Zinit’s presence across existing high-growth markets, and support the company’s expansion into the US,” said Anton Buzdalin, Co-Founder and CEO of Zinit.
Through Zinit, clients typically achieve measurable savings of 10, 30 percent on non-proprietary materials purchased on the open market, covering both direct and indirect categories. Zinit serves more than 100 enterprise clients in India, including Bacardi India Private Limited, Blackberry, UFLEX Limited, and United Colors of Benetton, and has built a network exceeding 25 million suppliers, ensuring an average of five or more qualified suppliers per RFP. Hundreds of sourcing events are now executed at scale through the platform.