Amount$4M
SeriesSeries A
AnnouncedJan 31, 2017
SectorMarketing, Mobile Marketing
Sub-sectorMachine Learning
Mixed
A mixed round — some signals are off the norm.
Round size vs peers
Smaller than the typical Series A round.
Syndicate size
Single investor — limited external validation.
Insider conviction
All-new money — no prior investors re-upped.
Investor track record
Mostly newer or unproven managers.
Heuristic read of round size vs peers, syndicate size, insider conviction, and investor track record. Not investment advice.
vs. Series A rounds (995)
Round size distribution7th pct
smaller Series A roundslarger
vs. Marketing, Mobile Marketing (6)
Round size in sector50th pct
$600Kthis round: $4M$15M
