Amount$7M
SeriesSeries B
AnnouncedSep 30, 2004
Time since last round297 mo
SectorMarketing, Advanced Targeting
Sub-sectorMachine Learning
Mixed
A mixed round — some signals are off the norm.
Round size vs peers
Far below the typical Series B round — well under the median.
Syndicate size
2 investors on the cap table.
Insider conviction
2 existing investors re-upped — insiders doubling down.
Investor track record
Mostly newer or unproven managers.
Heuristic read of round size vs peers, syndicate size, insider conviction, and investor track record. Not investment advice.
vs. Series B rounds (996)
Round size distribution6th pct
smaller Series B roundslarger
vs. Marketing, Advanced Targeting (11)
Round size in sector64th pct
$100Kthis round: $7M$15M
