Amount$13M
SeriesDebt
AnnouncedDec 24, 2015
SectorAdvertising, Marketing
Mixed
A mixed round — some signals are off the norm.
Round size vs peers
Far below the typical Debt round — well under the median.
Syndicate size
2 investors on the cap table.
Insider conviction
All-new money — no prior investors re-upped.
Investor track record
A mix of established and emerging investors.
Heuristic read of round size vs peers, syndicate size, insider conviction, and investor track record. Not investment advice.
vs. Advertising, Marketing (7)
Round size in sector71th pct
$3Mthis round: $13M$15M