Amount$2M
SeriesSeries B
AnnouncedJan 31, 2016
Time since last round1126 mo
SectorMarketing, Customer Loyalty
Sub-sectorArtificial Intelligence
Mixed
A mixed round — some signals are off the norm.
Round size vs peers
Far below the typical Series B round — well under the median.
Syndicate size
2 investors on the cap table.
Insider conviction
All-new money — no prior investors re-upped.
Investor track record
Mostly newer or unproven managers.
Heuristic read of round size vs peers, syndicate size, insider conviction, and investor track record. Not investment advice.
vs. Series B rounds (996)
Round size distribution1th pct
smaller Series B roundslarger
vs. Marketing, Customer Loyalty (5)
Round size in sector20th pct
$2Mthis round: $2M$9M
