The New York Times vs TIME
The New York Times vs TIME, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: The New York Times is on 26/100 and TIME on 24/100.
Where each one leads
The New York Times
- our overall score: 26/100 against 24/100
- headcount: 14,326 against 2,467
- LinkedIn following: 6,921,904 against 2,484,794
TIME
Leads on none of the measures we hold for both companies.
At a glance
| Measure | The New York Times | TIME |
|---|---|---|
| What it is | A leading global news organization dedicated to independent, deeply reported journalism. | A global media brand with over 100 years of trust, informing and engaging a worldwide audience. |
| Category | News, Media, Journalism, Publishing | Media, News, Publishing, Journalism |
| Sells toBusiness model | B2C | B2C |
| Offering | Platform | Media |
| Headquarters | New York, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | The New York Times | TIME |
|---|---|---|
| Employees | 14,326 | 2,467 |
| LinkedIn followers | 6,921,904 | 2,484,794 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | The New York Times | TIME |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 26/100 | 24/100 |
| Traction | 20/100 | 20/100 |
| Team | 30/100 | Not published |
| Search visibility | 43/100 | 23/100 |
| Quality | 25/100 | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (48/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 94/100 | 92/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | The New York Times | TIME |
|---|---|---|
| Frameworks | Not detected | Next.js, Tailwind CSS |
| Analytics | Not detected | Google Tag Manager |
The New York Times vs TIME: common questions
Which is better, The New York Times or TIME?
On our 0-100 score The New York Times rates higher (26/100 against 24/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do The New York Times and TIME compare on the numbers?
The New York Times leads on our overall score (26/100 against 24/100), headcount (14,326 against 2,467), LinkedIn following (6,921,904 against 2,484,794).
Read the full The New York Times review and pricing or the TIME review and pricing. You can also browse other The New York Times alternatives we track.

