The Guardian vs The New York Times
The Guardian vs The New York Times, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: The Guardian is on 32/100 and The New York Times on 26/100.
Where each one leads
The Guardian
- our overall score: 32/100 against 26/100
The New York Times
- agent readiness: 48/100 against 37/100
- headcount: 14,326 against 2,841
- LinkedIn following: 6,921,904 against 668,914
At a glance
| Measure | The Guardian | The New York Times |
|---|---|---|
| What it is | A British daily newspaper with a global reach, known for its in-depth reporting and independent journalism. | A leading global news organization dedicated to independent, deeply reported journalism. |
| Category | News, Media, Journalism, Publishing | News, Media, Journalism, Publishing |
| Sells toBusiness model | B2C | B2C |
| Offering | Newspaper | Platform |
| Founded | 1821 | Not published |
| Headquarters | London, United Kingdom | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | The Guardian | The New York Times |
|---|---|---|
| Employees | 2,841 | 14,326 |
| LinkedIn followers | 668,914 | 6,921,904 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | The Guardian | The New York Times |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 32/100 | 26/100 |
| Traction | 20/100 | 20/100 |
| Team | 50/100 | 30/100 |
| Search visibility | 25/100 | 43/100 |
| Quality | Not published | 25/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 94/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | The Guardian | The New York Times |
|---|---|---|
| Open source | Yes | No |
The Guardian vs The New York Times: common questions
Which is better, The Guardian or The New York Times?
On our 0-100 score The Guardian rates higher (32/100 against 26/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do The Guardian and The New York Times compare on the numbers?
The Guardian leads on our overall score (32/100 against 26/100). The New York Times leads on agent readiness (48/100 against 37/100), headcount (14,326 against 2,841), LinkedIn following (6,921,904 against 668,914).
Read the full The Guardian review and pricing or the The New York Times review and pricing. You can also browse other The Guardian alternatives we track.

