sprinklr vs Flow
sprinklr vs Flow, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: sprinklr is on 55/100 and Flow on 67/100.
Where each one leads
sprinklr
- agent readiness: 54/100 against 36/100
- domain rating: 83/100 against 10/100
Flow
- our overall score: 67/100 against 55/100
At a glance
| Measure | sprinklr | Flow |
|---|---|---|
| What it is | Unified customer experience management (CXM) platform covering marketing, advertising, and more. | AI-powered machine vision for frictionless autonomous retail checkout. |
| Category | AI, SaaS, Customer Experience, Enterprise Software | Retail, Monitor, MFG + SUPPLY CHAIN, RetailTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2009 | 2018 |
| Headquarters | New York, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | sprinklr | Flow |
|---|---|---|
| Employees | Not published | 24 |
| Total funding | $414M | $468M |
| Latest round | Series G | Series B |
| Valuation | $2.7B | $2.5B |
| LinkedIn followers | Not published | 2,808 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | sprinklr | Flow |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 55/100 | 67/100 |
| Traction | 40/100 | 54/100 |
| Team | 30/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 17/100 | 24/100 |
| Quality | 78/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (54/100) | F (36/100) |
| Domain ratingLink authority, 0-100 | 83/100 | 10/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | sprinklr | Flow |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | CloudFront | Cloudflare |
| Frameworks | Next.js, Tailwind CSS | Not detected |
sprinklr vs Flow: common questions
Which is better, sprinklr or Flow?
On our 0-100 score Flow rates higher (67/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do sprinklr and Flow compare on the numbers?
sprinklr leads on agent readiness (54/100 against 36/100), domain rating (83/100 against 10/100). Flow leads on our overall score (67/100 against 55/100).
Read the full sprinklr review and pricing or the Flow review and pricing. You can also browse other sprinklr alternatives we track.

