Sifted vs ZDNET
Sifted vs ZDNET, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Sifted is on 49/100 and ZDNET on 26/100.
Where each one leads
Sifted
- our overall score: 49/100 against 26/100
ZDNET
- agent readiness: 46/100 against 36/100
- domain rating: 91/100 against 81/100
At a glance
| Measure | Sifted | ZDNET |
|---|---|---|
| What it is | A media platform providing in-depth reporting and analysis on the European startup ecosystem. | ZDNET is a digital publication providing news, advice, and recommendations on the latest innovations and technology trends for IT professionals. |
| Category | Media, Journalism, Startup Ecosystem, Venture Capital | Digital Publication, Technology News, IT News, Business Technology |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Services |
| Founded | 2019 | 1991 |
| Headquarters | London, United Kingdom | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Sifted | ZDNET |
|---|---|---|
| Employees | Not published | 185 |
| Total funding | $5.3M | Not published |
| Latest round | Series A | Not published |
| LinkedIn followers | Not published | 305,692 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Sifted | ZDNET |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 49/100 | 26/100 |
| Traction | 34/100 | 20/100 |
| Team | 60/100 | 10/100 |
| Search visibility | 11/100 | 42/100 |
| Quality | 58/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (36/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 81/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Sifted | ZDNET |
|---|---|---|
| CDN | Cloudflare | Not detected |
| CMS | Not detected | Ghost |
| Payments | Not detected | Apple PAY |
| Analytics | Not detected | Google Analytics 4, Google Tag Manager, Facebook Pixel |
| Open source | Yes | Yes |
What users say
| Measure | Sifted | ZDNET |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 1 positive, 1 negative across 2 threads |
“The MacBook Air M5 15-inch (2026) marks a logical upgrade point for older Mac users or PC refugees ditching Windows - ZDNet. >It's not the MacBook Neo, but the MacBook Air that Windows should be most afraid of”r/apple
Sifted vs ZDNET: common questions
Which is better, Sifted or ZDNET?
On our 0-100 score Sifted rates higher (49/100 against 26/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Sifted and ZDNET compare on the numbers?
Sifted leads on our overall score (49/100 against 26/100). ZDNET leads on agent readiness (46/100 against 36/100), domain rating (91/100 against 81/100).
What do real users say about Sifted and ZDNET?
ZDNET: 1 positive and 1 negative mentions across 2 Reddit threads we track, mostly in r/apple.
Read the full Sifted review and pricing or the ZDNET review and pricing. You can also browse other Sifted alternatives we track.