Shufti Pro vs Trulioo
Shufti Pro vs Trulioo, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Shufti Pro is on 61/100 and Trulioo on 63/100.
Where each one leads
Shufti Pro
- agent readiness: 50/100 against 22/100
Trulioo
- headcount: 371 against 139
At a glance
| Measure | Shufti Pro | Trulioo |
|---|---|---|
| What it is | AI-powered identity verification and AML compliance solutions for global businesses. | Global identity verification platform enabling businesses to verify customers online. |
| Category | Identity Verification, AML Compliance, KYC, Fraud Prevention | Identity Verification, RegTech, KYC, AML |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | services | platform | Platform |
| Founded | 2017 | 2011 |
| Headquarters | London, United Kingdom | Vancouver, Canada |
| Status | Active | Active |
Size, funding and growth
| Measure | Shufti Pro | Trulioo |
|---|---|---|
| Employees | 139 | 371 |
| Headcount growthLast 12 months | -11.1% | Not published |
| Total funding | $21.0M | Not published |
| Latest round | Series A | Not published |
| LinkedIn followers | 42,584 | 43,057 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Shufti Pro | Trulioo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 61/100 | 63/100 |
| Traction | 57/100 | Not published |
| Team | 60/100 | 48/100 |
| Community | 15/100 | Not published |
| Search visibility | 33/100 | 83/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (50/100) | F (22/100) |
| Domain ratingLink authority, 0-100 | 73/100 | 71/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Shufti Pro | Trulioo |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | WordPress | WordPress |
| Frameworks | Jquery | Alpinejs, Tailwind CSS |
| Analytics | Google Tag Manager, Segment, Plausible, Linkedin Insight +2 more | Google Tag Manager |
| Support stack | HubSpot | Not detected |
| Open source | Yes | No |
What users say
| Measure | Shufti Pro | Trulioo |
|---|---|---|
| Reddit sentimentThreads we track | 6 positive, 0 negative across 6 threads | Not published |
“ULTI ARENA Launching In 2 days | Binance Partnership | UI Prototype Ready | Doxed Devs | Frequent AMA's | Proof Of Gaming Concept | Whitepaper | BSC Times Partnership | Audited Twice | Entering Asian Market | Youtube Teaser Video | ShuftiPr”r/CryptoMoonShots
Shufti Pro vs Trulioo: common questions
Which is better, Shufti Pro or Trulioo?
On our 0-100 score Trulioo rates higher (63/100 against 61/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Shufti Pro and Trulioo compare on the numbers?
Shufti Pro leads on agent readiness (50/100 against 22/100). Trulioo leads on headcount (371 against 139).
What do real users say about Shufti Pro and Trulioo?
Shufti Pro: 6 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/CryptoMoonShots.
Read the full Shufti Pro review and pricing or the Trulioo review and pricing. You can also browse other Shufti Pro alternatives we track.

