SerpApi vs Serper
SerpApi vs Serper, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: SerpApi is on 55/100 and Serper on 10/100.
Where each one leads
SerpApi
- our overall score: 55/100 against 10/100
- agent readiness: 47/100 against 29/100
Serper
Leads on none of the measures we hold for both companies.
At a glance
| Measure | SerpApi | Serper |
|---|---|---|
| What it is | Provides a real-time API to access and parse structured Google search results. | Fast and affordable Google Search API for developers and businesses. |
| Category | SaaS, Big Data, Developer APIs, Digital Marketing | API Platform, Web Search, Developer Tools, AI Infrastructure |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2017 | 2017 |
| Headquarters | Austin, United States | Not published |
| Status | Active | Active |
Size, funding and growth
| Measure | SerpApi | Serper |
|---|---|---|
| Total funding | $100K | Not published |
| Latest round | Seed | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | SerpApi | Serper |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 55/100 | 10/100 |
| Traction | 25/100 | Not published |
| Team | 30/100 | Not published |
| Search visibility | 13/100 | 19/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (47/100) | F (29/100) |
| Domain ratingLink authority, 0-100 | 78/100 | 72/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | SerpApi | Serper |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Cloudflare |
| Frameworks | Bootstrap | Next.js |
| Analytics | Google Analytics 4 | Not detected |
| Support stack | Intercom | Not detected |
| Open source | Yes | No |
SerpApi vs Serper: common questions
Which is better, SerpApi or Serper?
On our 0-100 score SerpApi rates higher (55/100 against 10/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do SerpApi and Serper compare on the numbers?
SerpApi leads on our overall score (55/100 against 10/100), agent readiness (47/100 against 29/100).
Read the full SerpApi review and pricing or the Serper review and pricing. You can also browse other SerpApi alternatives we track.